Christopher H. Email & Phone Number

Atlanta, Ga, Us

Remote

Atlanta, Georgia

Manager of making magic for the 2020 Olympic Marathon Trials and Peachtree 50.

Greater Atlanta Area

Manager of cat wrangling and getting shit done for Mizuno Running!

Greater Atlanta Area

Greater Atlanta Area

•Construct concise strategy and direction for Mizuno running apparel, including product development, range planning and merchandising •Collaborate with heads of marketing and sales to establish category KPI’s and action steps to achieve brand and commercial goals •Develop and maintain detailed operating budgets, seasonal product forecasts, sales figures, SKU efficacies, inventory plans and margin goals •Identify market trends and apply applicable learnings to the development, marketing and launch of future products through the establishment of key retailer networks, seasonal focus groups and other appropriate forms of research •Build consumer profiles and product briefs relevant to the over-arching objectives and strategies of the brand to ensure relevant products, marketing activations and retail partnerships are constructed•Present product lines and direction to sales force, brand executives, marketing teams and key external partners •Create and manage seasonal go to market tools for sales force and key retail partners

Norcross, Ga

•Developed and managed over-arching strategy for partnerships, sponsorships and athletes to enhance overall brand vision •Conceptualized and executed all aspects of Atlanta Track Club partnership including contract negotiation, budgeting, retail strategy, marketing initiatives, business to business partnerships and event activation•Built and implemented marketing calendars with strategic retail partners geared towards increasing brand awareness and driving sell through of key seasonal push products. Including, but not limited to, in-store build outs, social and digital initiatives, PR opportunities and consumer activations. Resulting in high single and low double digit increases in market share verse the national average

Portland, Oregon Area

-Inspire the next generation of athlete to rethink greatness through storytelling, the creation of compelling content and opportunity-Establish long-term goals and strategy for adidas running sports marketing to ensure global brand vision and corporate objects are met for the US market.-Create strategic digital, social and retail business plans linking sports marketing and product initiatives to key retailers to drive sell through and directly influence consumer path to purchase with the next generation athlete and young urban runner-Develop event strategy that creates strong relationship between adidas top tier retail accounts that target the next generation athlete-Execute quarterly product focus groups and analytical research with next generation consumer (13-22 year old) in key markets to gain consumer insight, identify market trends and construct strategic short and long term business plans in key and emerging markets -Identify, solidify and manage relationships with coaches, athletes, clubs and events for adidas running

Portland, Oregon Area

-Create and manage holistic year-round marketing campaigns focused on connecting with the next generation athlete utilizing event, digital, social and product marketing-adidas Inc. Playmaker of the Year nominee 2010

Portland, Oregon Area

-Managed and constructed strategies for special adidas running project Target 42KM focusing on retail involvement, event organization and community relationships in six key metro areas

Portland, Oregon Area

-Organized +100 races, events and seminars to gain customer base and educate consumers -Organized, scheduled and purchased product from nine major shoe companies-Managed footwear inventory