General assistance and support in all matters related to content creation, editing, translating, quality assurance, and project organization. Currently updating and curating the entirety of Metropolitan Touring's content associated with their various products and websites.

Led my team of 3 content writers, orchestrating the creation of over 700+ diverse online articles, e-books, conversion assets, and newsletters for 9 travel products and websites over the course of 3 years (from my position as Content Writer to Chief Content Manager).Devised editorial calendars influenced by competitive SEO keyword analysis and client inquiries—enhancing, optimizing, and updating content visibility in Search Engine Results Pages (SERPS) by 170% year-over-year.Pulled data into reports and performed analytics to identify improvement areas, notably in user engagement, boosting visitor retention and lead capture by up to 320%. Revitalized email marketing strategies, achieving a 60% increase in open and click-through rates. Collaborated with Metropolitan Touring’s regional offices and in-house teams, leveraging diverse insights to produce high-quality content that augmented sales strategies. Pioneered the creation of Buyer Profiles using data from past clients, refining our marketing approach with a focused understanding of target demographics. Researched all things pertaining to the tourism industry in Ecuador and the Galapagos Islands, along with a thorough investigation of our company’s 9 different products. Helped develop and establish Metropolitan Touring’s Style Guide.Wrote copy and scripts for marketing videos and publications. Wrote marketing e-mails and newsletters that were sent out to our clients on a bi-weekly basis. Kept a detailed registry of all digital content written and published across our 10 different websites.Aided in launching Metropolitan Touring's brand new B2C, digital sales oriented website "Metrojourneys."Managed relationships with external content producers and web management vendors. Established Marketing Pillars for all 9 company products, aligning with SEO and design teams for site content optimization. Worked closely with SEO and design teams to strategize on site content, layout, and aesthetics.

Copywriter for all content, blogs and marketing material related to Galapagos Islands tours, cruises and hotels.Personally wrote and translated 150+ blog articles pertaining to the products, services, and destinations that Metropolitan Touring offers throughout Ecuador, Peru, Colombia, and Galapagos.Researched all things pertaining to the tourism industry in Ecuador and the Galapagos Islands, along with a thorough investigation of our company’s 9 different products. Helped develop and establish Metropolitan Touring’s Style Guide.Wrote copy and scripts for marketing videos and publications. Wrote marketing e-mails and newsletters that were sent out to our clients on a bi-weekly basis. Kept a detailed registry of all digital content written and published across our 10 different websites.

Translator for the FCPAmericas Blog and Book.

Taught Business and Starter-level English to corporate clients. Designed lesson plans, organized classes, adapted books to different learning styles and helped translate documents.

Taught 1st, 2nd and 3rd-year level English to Vietnamese students, with subjects ranging from English literature to Business & Marketing.

Managing Editor for VIVA Travel Guides based in Latin America. Successfully published 3 separate travel-guides for Quito, the Galapagos Islands, and the entire country of Ecuador. Partook in website management and search engine optimization (SEO) for multiple companies in Ecuador in addition to managing their social media pages (Facebook, Google+).

Alumni Caller for the Annual Fundraising Department. Raised over $8,000 in funding for UBC.

Coordinated and helped run an international conference on Alzheimer’s Disease.

Helped harvest, pack and ship shellfish and oysters along the coast of the Puget Sound.