Digital Strategy and Execution for Higher Education, Healthcare, and Nonprofits

Develop strategic, data-driven partnerships with college and university partners. Build sustainable recruitment and marketing plans to exceed international enrollment goals and create a more global learning environment on campuses across the United States.

Partner with colleges, universities and marketing organizations across the United States to broaden international student populations. Strengthen the global brand and recruitment strategy of our partner institutions through SEO and targeted digital marketing based on desired geographic regions. Help international students discover, qualify and inquire to the best-fit college/university to earn their education. Develop and implement marketing campaigns to showcase companies to the Hotcourses audience of 30M international students each year. Broadcast these sponsors globally via customized banner ads, e-mail impressions and translated social media posts.

- Work with a portfolio of the largest 100 Zipcar for Business (Z4B) accounts in Greater Boston.- Help Z4B accounts save money, time & hassle all while expanding their business.- Identify new account opportunities and help create a fast start for new accounts.- Offer a one of a kind employee benefit program to companies of any size.- Engage with local GM, Marketing Team and Home Office support to over deliver for accounts.- Further position Zipcar as the industry leading transportation solution for businesses.

Specialized in the circumstances and requirements after a member has been in an accident. Work with a variety of internal organizations to ensure that damage and liability claims are handled appropriately. Focus on a balance of mitigating the accident and claims-related risks to Zipcar while maintaining a streamlined experience for members and determining member retention.

Individual, University and Business account/member services for the world's leading car sharing company. Interacting with members from across the United States in order to improve their experience in our car sharing community and cultivate their working knowledge of their account activity.

Implementing a renewed Alumni engagement program with an emphasis on face to face meetings, qualification, stewardship and reciprocal involvement. Visiting with Alumni and friends of the institution at their workplace, home, on campus or elsewhere in order to determine their interest in Alumni activity as well as to update them on the constant changes and advances happening at BSU.