Evo (Commercial & Licensing)Building unique commercial partnerships and integrations for the Evolution Championship Series (Evo), home to the world's largest Fighting Game tournament and community. Evo is a joint venture between Sony (SIE) PlayStation and RTS.Creators (Talent Management and Ventures)Support, enable, and facilitate the success of businesses entrusted to RTS by our incredible roster of renowned creator talent.Partnerships (Strategic Business Development)Serve as a strategy and enablement partner for brands, publishers, and ventures looking to meaningfully integrate within the creator economy, gaming, and competitive gaming space.

Global Creator StrategyI oversaw strategy formation and development surrounding Twitch's Partner Program, its benefits offerings, perks and revenue share models across all lifecycles ranging from emerging talent through to Twitch's most valuable creators.Global Creator OperationsResponsible for driving operational efficiencies at scale in direct services accessible by hundreds of thousands of Twitch creators, in particular Partners, via internal SOP optimization, SLA optimization, CRM tooling development and xFn partnerships (Marketing, Platforms, Product).

Global Creator PartnershipsReporting to Twitch's Chief Content Officer, I led a team of over 100+ Twitch Partner management professionals globally in service to Twitch's partner program in an effort to attract, inspire, develop and serve Twitch's primary customer: creators.Global Creator DevelopmentResponsible for driving scaled Twitch creator (partner) education in service to empowering and driving creator success. Education included but was not limited to product features, content ideation and facilitation.Global Creator IncentivesI led the teams and personnel responsible for growing Twitch's global partner footprint and meeting core KPIs in emerging and prioritized geographies. On-platform incentive structures, content licensing frameworks, and collaborative marketing models were some of the tools we designed and leveraged to establish Twitch as the number one live streaming service for creators worldwide.Global Creator Operations & StrategyIn my role, I oversaw the development and expansion of Twitch's internal Partner operations model, including CRM tooling, customer stratification methodologies, scaled processes and Partner Conduct escalations. Key xFN stakeholders included but were not limited to Product Engineering, Platforms, Marketing, Customer Support, Trust & Safety and Sales Partnerships.

The Telegraph Business of Sport conference

-Overall management of EU operations-Generating and maintaining partnerships and sponsorships for Cybergamer-Brand development via digital channels

-Chief writer for UK standard e-mail responses-Academy trainer for new employees-Direct customer contact support phone & email-Meeting daily contact target KPIs

-Major European game competitions with team-Blogged and engaged in PR related activities (interviews)-Acted as product agent, showcasing sponsored hardware

Researched for two weekly TV educational programmesScript wrote (then translated) for the programAssisted in TV production (uploaded to YouTube)Worked with production teams on ideation for TV content

-Handled technical and general UK based customer queries-Average 50+ contacts per day