Christopher Morcella Email & Phone Number

Clifton, New Jersey, Us

• Directed teams of 5-9 people and designed, developed, and executed digital projects.• Achieved over 17.6% feedback response rate (FRR) to delivered churned customer emails.• Managed potential risks and malfunctions, and proactively resolved over 80% of issues.• Pioneered improvement opportunities and increased YOY customer adoption by over 10%. • Created over 60 functional requirements for product management and development.• Reconciled, streamlined, and enhanced software-as-a-service (SaaS) adoption dashboards.

Remote, Us

• Managed teams of 5-9 people and Professional Services’ stakeholder’s expectations.• Resolved over 80% of problems, made key decisions, and executed 36 complex projects.• Realized external client-facing customer requirements on time and within budget.• Removed obstacles, heard what customers had to say, and led communications.• Coordinated feedback, improved UX, streamlined onboarding, and innovated consistent processes.• Reconciled implementation notes and assisted project visibility with a single source of truth (SSOT).

Scottsdale, Arizona, Us

• Overhauled web content and streamlined cross-sale of complimentary services.• Enhanced emails, web banners and landing pages, and amplified click-through rate (CTR) to over 2%.• Created a website and delivered core products to small and medium-sized businesses.• Reconciled lead score, installation and market share reports, and designed dashboards.• Developed requirements for proprietary web analytics and marketing automation systems.• Pioneered prototypes and realized integrated marketing and product dashboards.

Bloomfield, New Jersey, Us

• Supported a partner program, served emails and landing pages, and generated over 2.5% CTR.• Managed production and directed global distribution of over 100 press releases to news channels.• Executed emails, landing pages and print ads for a security and support software bundle.• Developed marketing videos and animated banners for digital marketing channels.• Innovated, designed, and served printed software packaging and retail store displays.• Supervised trade show booths and collateral production and coordinated giveaways.

Bloomfield, New Jersey, Us

• Developed blog, software, video, and e-merchant sites and boosted up-sell and cross-sell to over 4%.• Accomplished production and supervised distribution of over 100 multi-channel email newsletters.• Created a website and mobile app, and overhauled marketing videos for computer support services.• Completed email and landing page templates and executed marketing automation.• Designed a corporate website and enterprise portal and improved segmentation.• Created an e-commerce website and streamlined websites for core products.

• Led cross-functional project teams and planning meetings and coordinated project forecasts.• Pioneered software to prompt bank staff with timely sales opportunities during engagements.• Created HTML, CSS, JavaScript, ASP, and XML for a critical web application used by bank staff.• Developed computer-based solutions and executed test plans and scripts for banking projects.• Completed deployment scripts and supported web and database server builds.• Executed COBOL and innovated performance models for multiple IBM mainframe applications.

Gb

• Created client-specific resource plans and assisted account management of client contracts.• Managed high-profile projects for clients, led engagements, and delivered solutions.• Developed product requirements for a document management system.• Accelerated database pre-population and supported clients with solutions.• Designed database tables and accomplished a comparison utility for a software application.• Completed test plans and scripts and pioneered automated tests.