Christopher Murphy Email & Phone Number

Chicago, IL, US

Chicago, Illinois, United States

Responsible for assisting in delivering specified business targets (volume, profit, share) through the development and execution of all brand strategies and plans, leading to profitable growth of the Constellation Brands Beer Division portfolio. Work effectively across disciplines to develop and sustain strong and productive relationships with external.

Philadelphia, Pennsylvania, United States

• Codeveloped end-to-end 360 GTM marketing activation plan with objective of driving $2.03M in revenue from Gen Z consumers over spring break. Worked in a five-person team reporting to Senior Integrated Brand Marketing.
• Built camaraderie and strong communication between a diverse group of graduate students from around the world
• Developed and launched survey of over 700 Urban Outfitters shoppers to gain insights into spring break tensions and values
• Identified business opportunities for financial growth utilizing Urban Outfitters rewards program
• Crafted a multi-beat campaign tying insights to activations that accomplish business objectives→ Complete with digital, paid, social, e-com, and influencer cross-functional integration→ Gained alignment and support.
• Successfully pitched final campaign to Urban Outfitters upper-management on-site in Philadelphia

Evanston, Illinois, United States

• Served as head of a 7-person Northwestern team creating a communications plan to drive donations in support of the organization
• Managed team members from diverse backgrounds, utilizing their individual skillsets to drive results
• Identified channels most likely to reach a target market of donors in the Chicagoland area and beyond
• Delivered final presentation with media pitching plan, content calendars, website audit, and SEO optimizations

Chicago, Illinois, United States

• Crucial member of the Sports PR team, managing a wide range of clients including golf resorts, technology companies, and event sponsors. Supervised account and assistant account executives while reporting directly to.
• Secured top-tier media placements for clients, increasing brand awareness, messaging, and financial conversion→ Streamsong Resort, Big Cedar Golf, KitchenAid, Silvies Valley Ranch, Full Swing, ReelGOLF, miha bodytec
• Organized and attended client events for media members to experience and cover client properties and products → Played a pivotal role in executing event activations and media relations at three KitchenAid Senior PGA.
• Coordinated content trips with golf influencers to client destinations, ensuring smooth logistics and collaborations→ Videos published with Good Good Golf, BustaJack Golf, and No Laying Up, generated 1+ million views
• Ran social media for Big Cedar Golf and ReelGOLF; content calendars, contests, and paid advertising campaigns → Generated 673% impression growth YOY for Big Cedar Golf social, increasing awareness of the property
• Generated new business opportunities by developing industry relationships and showcasing track record of success→ Connection point between KemperLesnik and ReelGOLF; became a client after impact at Big Cedar Golf

Chicago, Illinois, United States

Chicago, Illinois, United States

• Paid writer for weekly baseball newsletter (Baseball.FYI) covering news/analysis/opinion regarding MLB’s top stories
• Communicated weekly with editors and writing teams about story ideas and content generation
• Delivered 30+ articles on deadline and promoted reader engagement via individual Twitter account after publication (1,000+ new impressions per article)
• Utilized Buffer to manage social media postings from main Baseball.FYI accounts (over 10k Facebook page likes, over 3.8k Twitter followers); polls, current events, responses to feedback, sharing articles, etc. (Started.
• Constructed weekly Baseball.FYI newsletter sent out to over 15k (3x growth in first year) readers; identify top stories, highlight key passages, link to related content, and ensure proper formatting (Started July 2020)
• Conducted new subscriber email marketing campaign to welcome readers and create an immediate connection (50% open rate)

Chestnut Hill, Massachusetts, United States

• Applied and was accepted to co-lead a group of 7-8 freshmen men on retreat and weekly meetings
• Acted as a mentor during group meetings to discuss challenges of and the transition to college
• Organized off-campus activities together; Red Sox game, paintball, etc.

Chestnut Hill, Massachusetts, United States

• Organized, promoted, and executed speaker events, community events, and conferences throughout campus (3+ per semester)
• Selected to accompany and assist visiting speakers to and from campus events; speakers include Bryan Stevenson, Dr. Bennet Omalu, Eric Holder, and other high-profile visitors
• Wrote 10+ summaries of “Lunch with a Leader” events for publication by the Winston Center

Chicago, Illinois

• Represented office at various business councils, trade shows, foundations, and industry events. Observed numerous one-to-one meetings with clients via phone and in-person meetings, along with weekly office-wide.
• Conducted market research relating to specific industries and countries depending on the export strategy of potential clients.
• Completed assigned tasks, including answering the main phone line, utilizing Salesforce/Sharepoint, and creating Excel spreadsheets to keep the office organized and allow the Trade Specialists to maximize efficiency.
• Summarized upcoming events relating to international trade for a weekly newsletter sent to over 7k local businesses

Greater Chicago Area

• Sole intern hired to provide assistance to the Litigation Support Department
• Cataloged hundreds of external computer storage devices, creating an extensive database in Microsoft Excel for record keeping along with scanning documents and photos for digital records

Lake Forest, Illinois

• Oversaw a group of 5-year old’s and organized daily activities while making sure they stayed safe
• Supervised after-camp lunch program to feed and entertain kids
• Facilitated the daily movement of the group through 5 stages of camp

Lake Forest, Illinois

• Organized all club activities and events, coordinated between charities and students
• Led campaign increasing club membership from 20 members to 60 members in two months’ time
• Sponsored two children in Uganda. Raised money for their schooling, books, and food- The club set up local art fair, bought Christmas gifts for underprivileged kids, ran charity car wash- Ran monthly meeting to update.

Lake Forest, Illinois

• Enforced Lake Forest Beach rules and regulations
• Oversaw parking and proper permit use
• Monitored beach safety

Master'S Degree, Medill'S Master Of Science In Integrated Marketing Communications

Bachelor'S Degree, Political Science And Government, Cum Laude

Activities and Societies: Winston Center Ambassador, Freshmen League Captain

Political Science And Government

Study Abroad Program in Dublin, Ireland

Education record