Christopher O'Brien Email & Phone Number

London, England, United Kingdom

London, England, United Kingdom

Responsible for the creative direction, realization and delivery of all Farah brand collections & Collaborations. _ Responsible for implementing brand concepts & strategy to keep Farah at the front of the Menswear Fashion Industry and drive revenue._ Key to developing Farah’s Collaboration program to ensure brand profile is raised through aspirational.

_I oversee all of the designers. Setting seasonal range concepts, mentoring through the design process to ensure the best results, chairing group reviews as well as individual 1-to-1’s and making sure tech packs are of the highest standard when issuing to vendors. _Responsible for creating multiple timelines for each of the different ranges & making sure.

• Senior Designer (interim Creative Director) - Responsible for the direction, execution and aesthetic of the collection:
• Ensuring commerciality and newness reflecting the brand’s DNA.
• Creating seasonal themes and concepts to deliver seasonal briefs for the design team
• Manage and mentor the design team to deliver to the set brief to time, and in full, by conducting regular review meetings and 1-2-1’s
• Managing and ensuring the creative direct across multi BU’s and multi product categories in line with the company’s heritage and DNA.
• Responsible for outerwear, shirting, trousers, polo shirts, jersey, mid layers, together with overseeing the junior knitwear design team.

London

• Creative Director/Designer - Own Brand
• Delivery of a credible Menswear label.
• Research, Design and Develop cohesive range to create overall brand development.
• Shown at London Fashion Week as part of Fashion East & bought by international stockists including LN-CC.

• Designer – British Heritage Sportswear
• Seasonal research based on Creative Directors brief.
• Design/Development from initial idea, 2D drawings, experimental execution, and delivery
• Global sourcing of all raw materials, fabric, trim, etc.
• Editing ideas to make a clear and cohesive collection, creating the pattern for initial toile's, fittings and amendments before final sampling is delivered to factories.
• Final specifications and trim sheets prepared for factories using a mixture of CAD and hand drawings.

• Design Advisory – International fashion house
• Assist in the research, design and brand development for Design Agency
• Research of era's, designers, sub-cultures, colours and artistic references to create mood-boards and design collections.
• Creating an in depth research library for the studio.
• Assisted in the designing of collections through drawing and development on mannequins to make presentations for clients.
• Manage staff and interns at the studio.

• Worked as part of the Armani Jeans line. My role was to shadow senior designers and develop merchandising for the AW 0708 collection. Tasks included:
• Creating branded prints for t-shirts, jeans and scarves - a number of which were taken into production.
• Designing embroidery work for t-shirts and caps, which were also taken into production. -
• Designing labels for both the inside and outside of garments playing on the AJ logo.
• Meeting textile companies to source fabrics for the season.
• Design a range of toys as shop counter fillers.

Assisted on SS06 collection. I worked through the whole season, which included the preparation of catwalk show and production. I gained invaluable insight into how a fashion studio operates. Tasks included:Creating patterns, cutting, sewing and adjusting. Drawing prints, scanning and touching up using Adobe Illustrator, Photoshop and Freehand Drawing.

Masters, Fashion Design Menswear

o My Masters graduate collection was purchased in its entirety by London based concept store LN-CC that subsequently sold out and led to.

Ba(Hons), Fashion Design Womenswear