Author of "30 Beaglebone Black Projects for the Evil Genius", currently working on "Programming the Photon and Spark Core: Getting started with the internet of things".

Writing Maker focussed content to drive new customers to maker.io community. Content is written in the form of blogs/posts/projects and plays to the strengths of the available resources though Digi-Key; whilst communicating through key suppliers engaging with new innovative products to market.

Assisting the Author and Editor to ensure that the books are useful, engaging and high quality content that the readers will love. Using my skills and technical ability I ensure that the content is technically accurate, clear and easy to understand from the end users point of view taking into consideration no prior experience.

Strategic management of a product portfolio including Raspberry Pi and Single Board Computing. Delivering a best in class product proposition and product marketing strategy, to drive sustained sales and margin growth aligned with the business targets. The ability to understand the market gaps and working with emerging suppliers implementing and executing them into the overall product strategy. Responsibilities:• Determining customer needs for both products and services as well as pro-actively analysing feedback including web analytics• Managing the product range – balancing the portfolio of products through their life cycle, in particular the product creation and deletion• Understanding the key end market applications to drive segment, sales and marketing teams to promote new and existing products and services through the appropriate channels• Understand the competition product proposition and trends and staying ahead in the market • Providing sales and forecasting for own product areas to align with the inventory specialist stock turn figures which manages the cash flow of the business• To manage margin in line with business expectations by driving/negotiating buy price, sell price strategy and product mix• Set sell prices for all new products and manage sell price for lifetime of products, providing market intelligence to support the pricing team in the execution of sell price strategy• Creating new product introduction strategies for business, liaising with all segment leaders to maximise sales and profit• Where appropriate drive private label product strategy alongside current market leading brands• Developing and executing marketing strategies using all available channels to market• Identifying opportunities for exclusivity of new products eliminating the competition and maximising pure profit margins• Project manage customer requirements for bespoke development kits, including sourcing, packaging and marketing

To prepare marketing material, product data and other product assets for all sales channels, applying customer focused techniques to maximise sales. Working in partnership with the product manager in the following areas: Connectors, Soldering equipment, Electronic components, Raspberry Pi, Maker/hobbyist products, Hobby kits and modules.JOB RESPONSIBILITIES• To produce marketing copy and build data and assets for products as required• To ensure product offering is technically correct• To support technical requests/queries• To collect & maintain appropriate data and information to support promotions – including technical attributes, images, datasheets, etc.• To liaise with suppliers and Product Managers to gather relevant data and information• To strive to continually improve the technical data of all “owned” products • Make amends on a publication system and ensure all the other group businesses are communicated to effectively • To continually look at ways of improving the features and benefit text to drive increases in Sales• To continually look at ways of making text more concise to improve use of cat space and profit per page• Monitor competitors, looking for changes in marketing capabilities

Testing and repairing customer returns within the business.

To provide a professional and efficient service to Trade Counter customers.JOB RESPONSIBILITIESTo liaise with our customers face to face, presenting a high quality image for the organization at all timesTo input customer orders onto the order processing systemTo pick goods from the warehouse when necessaryTo liaise with other internal departments and supervisors to gain additional information and support as requiredTo fulfill other ad hoc duties including stocking displays, cleaning facilities (displays, IT equipment) and returning stock to the warehouseTo deal with customer queries and complaints in a polite, fast and efficient mannerTo be willing to work reasonable overtime as and when business needs dictate

Included various duties in the distribution centre