Drive key elements  like NCA, marketing events, Customer loyalty etc for the 5 southern states. Create and support high impact marketing campaigns and ensure flawless execution to acquire new clients and to increase awareness and improve loyalty among existing customers. Working with Agencies, Vendors to create a multichannel touch point to clients. Understanding requirements and Supporting sales team  through various forms of marketing collateral. End to end funnel management from leads to conversion.Driving Bajaj Capital’s new Initiative - Retirement Project and Evangelising digital adoption for South Region.

Establish and maintain relationships with small and medium scale enterprises (revenue between 10 to 250 crores), Deep understanding of various client businesses and their performance, critical analyse of company’s financial performance and customise products according to client's requirements. Act as the single point of contact between the bank and the company and take care of all requirements of the client.

Head of Promotions and PR of 360 Degrees- The Student affairs committee of LIBA