Christopher Scheller Email & Phone Number

Brighton, MA, US

Brighton, MA, US

• I was recruited from Nike to lead a team of ~30 including five direct reports to manage all sports categories focused on lifestyle and running, including soccer, basketball, and baseball, while overseeing full.
• Playing an integral role in the company realizing three years of consecutive double-digit growth with a 23% increase to $6.5B annually in 2023 in part by significantly increasing sales of key models from 200-300K each.
• Successfully overcoming challenges of leading a matrix organization by aligning diverse global product development teams located in China, Vietnam, and Indonesia to develop new products in a cohesive direction while.
• Replicating the success in the performance running category to other categories by strategizing the optimal way to align each category’s unique personality, nuances, and requirements on a global level.
• Effectively navigating the business through COVID by transitioning production from Asia to Indonesia post-lock-down which relied on expertise in sourcing, supply chain logistics, and daily communications with factories.
• Remarkably achieving ongoing business growth during the pandemic by effectively navigating the crisis through negotiations and strategic alternatives, including supplementing actual samples with digital product photos.

Brighton, MA, US

• Elevating the brand from ranking in the top 10 of performance-running brands to the coveted #1 position, surpassing Brooks, a major competitor, and realizing 17% category growth by leveraging technical expertise to.

Beaverton, OR, US

• In this position, I led new product creation of footwear from concept to consumer in Vietnam Development centers for Performance Soccer, Sportswear, Young Athletes, Action Sports, Women’s Training, and Nike RosheRun..
• Successfully pioneering product creation and seamlessly migrating product development during the transition from third-party processes to internal development, acting as direct contact with factories.
• Coaching and mentoring factory and brand teams on design engineering and building the first prototypes for testing and marketing, including all aspects of craftsmanship, performance, cost, and manufacturing.

Beaverton, OR, US

• Air Max LeBron 7 Holiday ‘09Product development utilizing new Air technology, Dye Color System for Air Unit dying, Nike Flywire and Fuse upper construction.
• Development of Nike Basketball Team products Fall ’08 thru Fall ’10. Target consumer high school and collegiate athlete’s
• Provided leadership and insight into Nike’s evolving product creation process in 2009 leading two new products prior to implementation with all Taiwan product development.

Beaverton, OR, US

• Played an integral role in ramping up an internal startup, NIKE iD (customized footwear e-commerce) which was a step away from direct-to-consumer big box retailers and pioneering into online sales with a wholesale side.
• Leveraging existing factory partnerships and production knowledge to handle color design work, line planning, and production processes as the first fully dedicated product development professional for the business line.

Beaverton, OR, US

Beaverton, OR, US

Beaverton, OR, US