- Account lead for The FA Commercial business, activating partner rights with England Men’s & Women’s teams for global brands including Nike, Xbox and Emirates.- Strategic planning & delivery of campaigns for Qatar Airways’ sports sponsorship portfolio, including FIFA, Formula 1, Paris Saint Germain, Bayern Munich, Brooklyn Nets, and Boca Juniors.- Creative storytelling & delivery of campaigns leveraging elite sporting talent, including Kylian Mbappé, David Beckham, CR7, Neymar, England Football Men’s & Women’s teams.- On-the-ground event coverage experience including FIFA Qatar World Cup 2022, coordinating all planning, production, and delivery of assets across digital platforms for Qatar Airways.- Development of England Football Learning’s new digital content strategy, rethinking the learning & education offering from grassroots level through to the senior game.

- Delivery of Unilever global brand campaigns, including award winning productions live in 10 markets across Europe, South America, and the US.- Extensive TVC & KV shoot experience, including international productions in India and Uruguay, as well as smaller domestic, tactical campaigns.- Managed transcreation of SC Johnson’s global campaigns across EU and MENAPT regions, inclusive of ATL, Digital & OOH formats.- Worked with cross-agency teams on brand partnerships including Disney and wider celebrity activations.

- Account lead for IKEA UK, including working with cross-agency teams on all digital elements for IKEA’s global brand campaigns.- Led creative development and production of Google Play and Google Play Music’s digital campaigns across UK and EMEA markets.

- Full ownership of a product category, managing the end-to-end process for each seasonincluding range building, forecasting, stock position and analysis.