Christopher Tison Email & Phone Number

San Mateo, California, US

• Responsibilities:
• Develop actionable and scalable pricing strategy
• Build pricing processes (standardize pricing methodology, solidify pricing approval and committee, and establish roadmap of delivery milestones)
• Build pricing data analytics capability (gather past data, implement data capture processes, establish regular pricing performance metrics)
• Improve pricing operations efficiency (quoting tools, establish field support model, CPQ development)

Palo Alto, CA, US

• Contribute to team responsible for the ongoing development and maintenance of VMware’s pricing programs. Responsibilities include:
• Contributing to roll out and managing VMware's Volume Purchasing Program (VPP), Enterprise Purchasing Program (EPP) and Subscription Purchasing Program (SPP)
• Creating reports that tracked key metrics
• Generating sales leads for partners and sales
• Serving as first-line help desk to assist sales / partners / customers in Americas region
• Implementing Saleforce.com case management to support purchasing programs

San Jose, California, US

• Provided pricing support for Command Central, Indepth, NetBackup and Storage Foundation product families. Responsibilities include:
• Partnering with product management to help shape pricing strategy and set proper pricing meters and price points
• Performing pricing analysis to support pricing strategies
• Socializing and securing buy in of pricing proposals with various stakeholders
• Co-presenting at pricing committee reviews
• Creating tools for price quoting and license transfers / migrations

Austin, Texas, US

• Provided pricing support for sales and field marketing. Responsibilities include:
• Researching competitive pricing models
• Sales support by maintaining Sales Policy Guide, creating Excel-based pricing tools, training and serving as first-line help desk

Armonk, New York, NY, US

• Provided pricing support for product management, field marketing and sales. Responsibilities include:
• Contributing to setting price points for Informix database products
• Researching competitive pricing models
• Integrating pricing and policies of acquired products
• Producing yearly Price Book and writing Sales Policy Guide
• Managing ordering systems for pricing accuracy

Round Rock, Texas, US

• Sales Analyst: Forecasted and tracked daily performance of Dell Home Systems division. Responsibilities include:
• Forecasting components, unit volumes, product line distributions, average selling prices, average margin dollar per unit and financial metrics
• Generating daily reports that tracked key metrics vs. forecast
• Analyzing and isolating factors driving forecast variance
• Estimating risk and upside for both revenue and margin dollar contribution
• Advising marketing and sales teams to highlight potential areas of improving revenue and profitabilityPricing Analyst: Evaluated competitive pricing environment for Dell Dimension and Inspiron product lines..

Armonk, New York, NY, US

• Supported corporate pricing strategy through execution of pricing and policy decisions. Responsibilities include:
• Implementing new pricing and sales policies
• Producing yearly Price Book and Sales Policy Guide
• Managing ordering systems for pricing accuracy
• Assigning hardware platforms to pricing tiers to set prices for software
• Managing internal pricing web site

Mba, Marketing

Bachelor Of Science, Genetics