Marketing Production Manager
CurrentLed the creative development and production of over 100 marketing assets, including promotional videos, how-to guides, and unboxing content, driving a 30% increase in user engagement across digital platforms.Designed the logo and created the animation for the launch of a new product line, contributing to cohesive branding and increasing brand awareness.Managed backend updates for two company websites, including product descriptions and resolving technical issues such as password resets and order synchronization, improving site functionality and reducing customer support tickets by 15%.Provided technical support for sales teams by troubleshooting online order issues and ensuring product information synced correctly across platforms, resulting in a 20% decrease in order processing errors.Collaborated closely with sales, tech support, and product teams to align marketing strategies with business goals, ensuring seamless communication and delivering projects on time, contributing to a 10% increase in cross-department efficiency.Directed the planning and execution of trade show marketing logistics, coordinating with external vendors for booth designs and promotional materials, increasing brand visibility by 25% at key industry events.Spearheaded the content strategy for a new product line, driving a $1.5M product launch within three months through data-driven marketing and content optimization.Utilized Mailchimp and YouTube Studio to track campaign performance, increasing email open rates by 20% and web traffic by 15%.