Member of the CIPR and holder of a CIPR Specialist Diploma (Sustainability Communications), an experienced Public Relations and Communications consultant and in-house manager with a track record of achievement in international and UK-based roles. Currently focused on Sustainability in healthcare - determined to reduce public health damage done while trying to improve individual health outcomes. Determined to tip the balance from talking about Sustainability toward doing something about it, and a firm believer that REDUCE is most important in the Reduce, Re-use, Recycle hierarchy.Works on both strategy and detailed execution informed by a background of both in-house and consultancy roles. Delivers using blended digital and traditional communications techniques.Specialties: • Corporate Communications• Sustainability communications• B2B Media Relations and Analyst Relations• Integrated internal/external communications and alignment• Innovative value for money and effectiveness improvements• Client/Agency relationship management• Digital content and communications• Social Media Strategies• Technology PR