Christopher Whitworth Email & Phone Number

Pacific, Mo, Us

Twinsburg, Oh, Us

• Managed cross-functional teams which consists of three customer service representatives, two product engineers, one outside sales representative, a manufacturers rep agency, one quality engineer, a production analyst and a college intern• Championed the development of a company capabilities plan with long-term vision as a roadmap to our teams’ success• Responsible for P & L and established pricing plans that drove revenue and margin contributions to achieve financial objectives• Managed the product life cycle including new product launches, sku rationalization and plans for discontinued products• Completed long term, strategic agreements with multiple OE manufacturers while increasing our supplier rating with new product growth, price actions to increased revenue and on-time delivery improvements with demand planning• Presented multiple brands to key stakeholders at trade shows, customer meetings and sales conferences• Directed Purchasing efforts with RFQ’s for new products, supplier optimizations and supplier transitions• Led the redesign of the company’s logos, website overhaul and ecommerce strategy

Mentor, Ohio, Us

• Responsible for the development of multiple brands, 30% of the total company revenue, launching 150+ new products with sales exceeding $500K in 2019.• Implemented a companywide product information management system(PIM) which meets ACES/PIES standards for the automotive aftermarket• Drives continual improvements to P&L, pricing, production, SKU rationalization and E&O• Continually monitor and track new product performance reporting on monthly sales outcomes and promotions• Led cross-functional teams to launch new products consisting of Engineering, Sales, Purchasing and Manufacturing• Met product financial objectives by forecasting requirements, adjusting for variances and creating corrective actions• Created marketing materials to expand customer education and identified key product platforms requiring direct sales and R&Dsupport• Developed private label program for products used in high volume production engines where quality and repeatability is highand branded needs are low• Traveled extensively in the US and Japan to further develop raw materials and components used in production. Led to 3 R&D development projects: Aluminum Metal Matrix Composite, DLC coated steel testing and new piston ring shape development.

Walton Hills, Ohio, Us

• Responsible for development and strategy of 2 of 8 categories, 38% of the company’s revenue, handling four of the company’s top 5 suppliers. • Managed 40,000 stocking SKUs across multiple product lines growing new product by 3.5%• Reported directly to the Category Director• Responsible for 12 product lines exceeding $175M in sales for the USA, Canada, and International markets• Developed a 3-year strategy for two categories designed for growth around supplier relationship, product line expansion and marketing partnerships• Led new product sales introductions in 2016 with $1.35M growth• Increased marketing money and co-op dollars received by suppliers by 18%• Instrumental in implementing a new catalog system and the expansion of ACES/PIES• Helped create and correct multiple levels of build-of-materials to make a more consistent product experience for customers• Led a “hands-on” team to clean up $6M in E&O product at multiple branch locations• Responsible for Oracle based, online training tool directed to educate sales and branch employees of new product, promotions and further develop skills• Key customers included but not limited to: Freudenberg, Borg Warner, Raybestos, Federal Mogul, Filtran, Ford Component Sales• Traveled extensively to suppliers, customers and company branches throughout US, Canada, China, and Taiwan

Cleveland, Ohio, Us

-Worked with sales and product management to create a brand building experience at trade shows, key customer shows, and consumer trade show -Expanded brand and product recognition at professional racing events; i.e.. ARCA, NHRA, NMCA-Helped launch new products as officially sanctioned parts for the ARCA series-Traveled extensively to provide product knowledge for 6 brands-Consistently, worked with trade publications and industry specific magazines on product, recent company news, and current builds

Cleveland, Ohio, Us

 Research and developed 50+ new products for automotive applications Redesigned product packaging for retail specific customer which yielded $600K on a single order  Worked with sales and traveled to customers for product training and shows Reconciled 500+ part numbers and increased SKU profitability(increase from $9k to $15k per sku in one year) Consistently assisted with purchasing to remain ahead of rising product cost Moved lower volume SKU’s back to USA and formed a premium product with custom, made to order stocking levels  Developed and maintained branded literature, instructions, data, pricing and catalogs

Lake County Gold & Collectibles was a start up company based on the increasing popularity of gold, silver and coinage. LCGC was licensed by the State of Ohio under the Precious Metals Dealer Act. Opening this business was an excellent experience. It was a "short run" for me as I was sought-after to take over a corporate position at Mr. Gasket/ACCEL performance. I sold my ownership of LCGC to my business partner. The company was relocated to Chagrin Falls, Ohio is still active and thriving.

Managed 15 distribution accounts totaling $2 million in sales in US and CanadaActively closed new accounts and sought opportunities to grow Hawk Performance brandManaged 8 professional race teams and 3 sanctioning bodies sponsored by Hawk Performance Provided technical trackside support of brake productsTraveled extensively, to visit customers, trade shows, and races.

Charlotte, Nc, Us

$1.2 million in monthly salesHigh volume, high pressure call center sales environment (averaged 1,200 calls per month)Consistently hit above average sales commitments

Mayfield Village, Oh, Us

Monitored and controlled large scale computer and data equipment systemWas responsible for configuring and completing time sensitive functionsTrained new hires and peers to become more proficient

Purchased custom order products and major accessories for three stores and their service departmentsTrained new sales reps

Bachelor Of Business Administration - Bba, Business, Management, Marketing, And Related Support Services

Business, Management, Marketing, And Related Support Services