Marketing Manager
Communicated the organization’s vision and achievements to potential volunteers, donors, and partners by generating engaging content for multi-platform social media campaigns to increase the organization’s visibility in an increasingly crowded market.Identified key activities and events to include in a monthly blog (https://www.help2kids.org/en/blog-category/malawi-blog-en/) and quarterly newsletter to maintain contact with donors, partners, and former volunteers as well as to inform them of emerging needs.Assisted in the development of new help2kids informational and crowdfunding websites which involved revising project descriptions, adding updated photographs, and creating a new concept for staff photographs while promoting an updated corporate identity.Developed skills in Word Press and other web-based CMS platforms, Mail Chimp, Photoshop, In Design, and other Adobe Creative Suite programs.