Christopher Bauer

Christopher Bauer Email and Phone Number

Relationship Builder. Transformation Leader. Marketing Expert. @ LiveRamp
Little Rock, Arkansas, United States
Christopher Bauer's Location
United States, United States
About Christopher Bauer

Modern, tech-savvy, growth-focused leader with 15+ years of experience in data-driven marketing, media and fundraising. I thrive on building collaborative relationships across complex organizations to align goals and resources to accelerate growth and transformation. I build high-performing teams with cultures of being hyper-focused on using data-driven intelligence to inform innovative brand activations, disruptive marketing strategies and creative executions that drive awareness that matters, productive actions and profitable outcomes that support leadership objectives – and we have fun while doing it. I expect measurement and continuous improvement against thoughtful KPIs and benchmarks. I demand the exceptional and remarkable, expect the status quo to be challenged daily, and lead by example. Areas of Experience: Building and Leading Teams, Branding, Digital Marketing Strategy, Retail Marketing, 1:1/Addressable Marketing, B2B/Growth Marketing, Social Media Strategy, Digital Identity, Identity Graphs, CRM, Campaign Development and Measurement, Retail Media, Lead Generation & Nurturing, Demand Gen, ABM Marketing, 1st & 3rd Party Data Management, Measurement and Reporting, Consumer Privacy, Retail Site Selection, Non-Profit, Fundraising, Marketing Research and Opportunities Analysis, Event Planning and Management, Retail, Sports and Sponsorship Marketing, Conference and Tradeshow Strategy, Sales Strategy, Sales Content, Presentation Drafting and Design, Storyline Development, Competitive Research and Positioning

Christopher Bauer's Current Company Details
LiveRamp

Liveramp

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Relationship Builder. Transformation Leader. Marketing Expert.
Little Rock, Arkansas, United States
Website:
liveramp.com
Employees:
1481
Christopher Bauer Work Experience Details
  • Liveramp
    Liveramp
    Little Rock, Arkansas, United States
  • Cd Bauer, Llc
    Founder & Chief Strategy Officer
    Cd Bauer, Llc Aug 2024 - Present
    I help companies and brands tell more resonant, authentic stories about their brands, products, and the value they provide to better reach and connect with their intended audiences.
  • Arkansas Edge, The Official Nil Collective For The Arkansas Razorbacks
    Fundraising & Corporate Sales Consultant
    Arkansas Edge, The Official Nil Collective For The Arkansas Razorbacks Jul 2024 - Present
  • Arkansas Edge, The Official Nil Collective For The Arkansas Razorbacks
    Executive Director
    Arkansas Edge, The Official Nil Collective For The Arkansas Razorbacks Jan 2024 - Jul 2024
    Building and leading Arkansas Edge’s strategic vision; driving new fundraising and membership growth, developing corporate partnerships, managing the collective’s team and the relationship with the athletic department, and serving as the collective’s public face.
  • Matterkind
    Vice President Growth Marketing
    Matterkind Aug 2021 - Dec 2023
    New York, Ny, Us
    Established and led growth/B2B marketing strategy and team for Kinesso and Matterkind agencies within IPG Mediabrands. Collaborated with sales leaders to define priorities and strategy for digital identity, affiliate and performance marketing, and retail media offerings and set new business support goals and priorities for team. Our team plans and executes product launches, lead and demand gen marketing, paid search, social and other display campaigns, conference and event sponsorship strategies and tactics focused on MQLs and sales opportunities and also develops sales support collateral like sales presentations, case studies, product and solution one-sheets, infographics and other sales-focused materials.
  • Acxiom
    Digital Operations Expert
    Acxiom Sep 2020 - Jul 2021
    Conway, Arkansas, Us
    I collaborated across internal product, partner management and client services teams and external partners and solution providers to define, build and operationalize Acxiom+partner martech/adtech solutions for our Fortune 1000 brand clients. This included enabling data-driven use cases for digital identity management, privacy compliance, audience selection and onboarding, data activation and distribution, digital targeting strategy, digital measurement strategy, closed-loop and lift measurement capabilities utilizing Acxiom's Identity and Analytics solutions as well as partner solutions from LiveRamp, Kinesso, Matterkind, publishers, platforms and other martech/adtech partners.
  • Acxiom
    Digital Client Services Director
    Acxiom May 2015 - Sep 2020
    Conway, Arkansas, Us
    I led talented teams of data-driven digital marketing experts in planning, executing, delivering and measuring digital marketing campaigns through display, search, social, mobile, addressable TV and other digital channels at a 1:1 level for Acxiom's digital premium services clients. In addition to data onboarding through LiveRamp and campaign management and measurement services, we brought new ideas and best practices to clients about how to manage digital identity and privacy compliance, better reach high-value audiences to improve engagement, conversion and ROAS.
  • Acxiom
    Sales Strategy And Presentation Concept Director
    Acxiom Apr 2013 - May 2015
    Conway, Arkansas, Us
    I acted as project team lead for storyline development and creative illustration for strategic client presentations and proposals in support of our sales efforts. Along with the sales pursuit team, our team performed pre-deal research, discusses and defines the client-specific pursuit strategy and win themes, identifies the resonating storyline and translates that into creative form for a presentation or proposal.
  • Acxiom
    Industry Marketing Director
    Acxiom Apr 2010 - Apr 2013
    Conway, Arkansas, Us
    I planned and executed marketing programs and activities that delivered qualified leads and provided opportunities of greater than $150MM for our retail, consumer goods, automotive, financial services, non-profit, healthcare and government verticals.
  • Regional Management Corp.
    Director Of Marketing And Development
    Regional Management Corp. Jun 2008 - Aug 2009
    Multi-functional, senior management role responsible for planning, implementing, and managing marketing and direct mail campaigns, branding and advertising strategies, corporate training programs, branch development efforts, and operational control initiatives for a growing financial services firm.
  • Blackbaud, Inc.
    Professional Services Internship
    Blackbaud, Inc. Apr 2007 - Aug 2007
    Charleston, South Carolina, Us
    I evaluated progress of contracted engagements for over $8.8 million in sales of the Education Edge product line which included initiatives for private grade schools, high schools, and small colleges and then organized the appropriate resources for any troubled or overlooked engagements to ensure successful project delivery. I served as a single point of contact in the main office for the consultant team to troubleshoot or escalate product conversion or implementation issues while consultants were onsite with clients. I also analyzed results and constructed reporting methods for a newly-implemented client satisfaction survey for the Professional Services division to assess value of delivered services to clients and analyzed consulting backlog reports to identify potential areas of increased utilization and revenue. I also assisted managers with preparation for semi-annual employee reviews
  • Habitat For Humanity Of Durham
    Project Coordinator
    Habitat For Humanity Of Durham Aug 2005 - Aug 2006
    Durham, Nc, Us
    Organized, directed, and provided support for all project leaders for a Habitat for Humanity home building project. Developed and monitored goals and action plans to meet specific deadlines project completion. Successfully coordinated all fundraising efforts to achieve our goal of providing a Full Sponsorship of $50,000. Developed partnerships with churches and other organizations to facilitate financial and volunteer support to complete the project on time.
  • Duke University
    University President'S Residence Manager
    Duke University Sep 2005 - Jul 2006
    Durham, North Carolina, Us
    Planned and coordinated special events for the President's on-campus residence, collaborating with caterers, event planners, University administrators and various other vendors. Directed and scheduled maintenance, landscaping and housekeeping staff. Assisted family in personal matters as needed.
  • Duke University
    Athletics Development Associate
    Duke University Aug 2003 - Sep 2005
    Durham, North Carolina, Us
    Created and managed The Inferno, a new student organization with a mission to increase student attendance at sporting events and cultivate future athletic donors from the student population; after its second year it was (and still is) the largest student group on campus and successfully converted 17% of members into donors upon graduation. Concepted and developed promotional materials for numerous capital campaign projects and solicitation mailings which helped generate over $35MM in gifts over two years. Processed and documented incoming gifts and pledges for more than 6,000 annual donors. Planned and managed numerous donor recognition functions. Assisted with ticket and parking pass renewal and order and exchange programs across multiple sports. Concepted and created content for the launch of a new athletics development website.
  • University Of Arkansas Women'S Athletics
    Marketing And Promotions Assistant
    University Of Arkansas Women'S Athletics 2001 - 2003
    Coordinated and managed in-game promotions and other activities to drive fan engagement and attendance at women's sporting events.

Christopher Bauer Skills

Crm Marketing Strategy Social Media Marketing Marketing Strategy Product Marketing Management Direct Marketing Strategic Planning Leadership Database Marketing Email Marketing Analytics Event Planning Fundraising Direct Sales Social Media Marketing Communications Account Management Lead Generation Customer Relationship Management Non Profits Campaigns Multi Channel Marketing Market Research Public Relations Event Management Digital Marketing Sales Project Management Salesforce.com

Christopher Bauer Education Details

  • University Of Arkansas ­- Sam M. Walton College Of Business
    University Of Arkansas ­- Sam M. Walton College Of Business
    Marketing
  • Wilbur O. And Ann Powers College Of Business At Clemson University
    Wilbur O. And Ann Powers College Of Business At Clemson University
    Marketing
  • Wilbur O. And Ann Powers College Of Business At Clemson University
    Wilbur O. And Ann Powers College Of Business At Clemson University
    Marketing
  • University Of Arkansas
    University Of Arkansas
    Marketing

Frequently Asked Questions about Christopher Bauer

What company does Christopher Bauer work for?

Christopher Bauer works for Liveramp

What is Christopher Bauer's role at the current company?

Christopher Bauer's current role is Relationship Builder. Transformation Leader. Marketing Expert..

What is Christopher Bauer's email address?

Christopher Bauer's email address is ai****@****ail.com

What is Christopher Bauer's direct phone number?

Christopher Bauer's direct phone number is +150124*****

What schools did Christopher Bauer attend?

Christopher Bauer attended University Of Arkansas ­- Sam M. Walton College Of Business, Wilbur O. And Ann Powers College Of Business At Clemson University, Wilbur O. And Ann Powers College Of Business At Clemson University, University Of Arkansas.

What are some of Christopher Bauer's interests?

Christopher Bauer has interest in Economic Empowerment, Civil Rights And Social Action, Education, Environment, Human Rights, Animal Welfare, Arts And Culture, Health.

What skills is Christopher Bauer known for?

Christopher Bauer has skills like Crm, Marketing, Strategy, Social Media Marketing, Marketing Strategy, Product Marketing, Management, Direct Marketing, Strategic Planning, Leadership, Database Marketing, Email Marketing.

Who are Christopher Bauer's colleagues?

Christopher Bauer's colleagues are Koushik Chandrasekaran, Flora Zhou, Shao Andrew, Kate Woodward, Connor Howell, Dylan Macdonald, 张洪宇.

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