Christopher Black Email & Phone Number

► I am highly effective in email marketing, with experience developing and executing strategies that increase revenue, customer engagement, and competitive differentiation.► My success is driven by my ability to track campaign performance using Salesforce Marketing Cloud, Tableau, Power BI, Sisense, and Google Analytics.► Engaging email marketing leader possessing a winning blend of subject matter expertise, skill in the development of marketing strategies, and practical experience as an on-site email marketing manager for a key client.► Leverages a unique mix of strategic and analytical expertise, consistently exceeding performance goals by aligning talent and focus with organizational objectives. ★ With Harte Hanks, serves as the on-site email marketing manager for Sony, with a proven history of driving revenue and visibility for Sony Music, Sony Pictures, Sony Card, and Sony Corporation.★ Supported Sony in this role for over 13 years, consistently achieving project milestones and deliverables on-time and within budget while working with 20 colleagues across multiple creative and production support teams.★ Established a Nurturing Trigger program that tripled the Open Rate from 20% to 60% and the click-through rate from 2.5% to 8%. Expanded the number of automated email triggers from 20 to more than 100.☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲Specialties: Marketing, Strategic Leadership, Campaign Analysis and Improvement, Email Marketing, Marketing Automation, Salesforce Marketing Cloud, Supporting Product Launches

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  University Of North Carolina At Chapel Hill

  Psychology