Christopher J. New

Christopher J. New Email and Phone Number

CEO and Managing Partner @ Counsel Connect Partners LLC
Windermere, FL, US
Christopher J. New's Location
Windermere, Florida, United States, United States
About Christopher J. New

Senior Global Executive Driving Growth, Innovation, and Transformational Leadership.A dynamic executive with 20+ years of experience leading high-growth organizations, executing M&A strategies, and driving transformational change in the Consumer Packaged Goods (CPG), health and wellness, and food and beverage industries. Proven ability to optimize P&L performance, enhance EBITDA, and deliver sustainable growth through operational excellence, product innovation, and strategic planning across the Americas, EMEA, and APAC. Value Proposition Summary:My expertise lies in optimizing P&L’s, creating transformational growth, executing high-impact M&A strategies, and leading post-merger integrations, delivering significant value for stakeholders.Key Highlights:• Strategic Leadership: Proven ability to develop and execute growth strategies that drive revenue and enhance profitability.• Operational Excellence: Delivered a 25% profitability increase as Interim CEO at Cyclone Products through operational enhancements and strategic initiatives.• M&A Expertise: Spearheaded the $600M carve-out and sale of Ansell Healthcare’s Sensual Wellness Division, achieving seamless integration and sustained growth.• Revenue & Profit Growth: Scaled NBI JuiceWorks to $15M in net sales with gross profit margins exceeding 40% by leveraging market insights and innovative product development. Tropicana/PepsiCo: Managed a $1.2B P&L for the Immediate Consumption Division Americas, 4 yr CAGR driving +19.5% volume, +18% revenue, +49% net income, and +35% EBITDA• Team Building: Built and led high-performance cross-functional teams, fostering a culture of innovation, disruption, connection and accountability.I am passionate about driving long-term value creation, improving operational efficiencies, and developing market-leading products that align with evolving consumer needs. My hands-on leadership style and track record of success make me a valuable asset to organizations seeking transformational growth and profit, turnarounds, or pre-IPO, private sale readiness.

Christopher J. New's Current Company Details
Counsel Connect Partners LLC

Counsel Connect Partners Llc

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CEO and Managing Partner
Windermere, FL, US
Christopher J. New Work Experience Details
  • Counsel Connect Partners Llc
    Ceo And Managing Partner
    Counsel Connect Partners Llc
    Windermere, Fl, Us
  • Cyclone Products Llc
    Interim Chief Executive Officer (Ceo)
    Cyclone Products Llc Jun 2021 - Present
    Transforming the CPG space of food, beverage, and nutritional supplements with innovative valuepropositions that drive sales, profits, and ROI.● Generated exclusive distribution agreements in USA and CANADA within the first year through disruptive product offerings.● Secured $500,000 in proof of concept funding from investors by showcasing market potential and projected returns.● Led a high-performing team to implement our go-to-market phase, increasing our market presence and brand recognition.● Implemented cost-saving strategies, resulting in a 20% improvement in operational efficiency.#Entrepreneurship #BusinessLeadership #RevenueGrowth #MarketExpansion#OperationalEfficiency
  • Value Driven Solutions
    Managing Director
    Value Driven Solutions Nov 2023 - Aug 2024
    West Palm Beach , Florida, Us
    Value Driven Solutions is a leading consulting firm specializing in Supply Chain, Operations, Procurement, Finance, Technology, and Leadership Solutions providing advisory services to private equity firms, and performance-improvement support to portfolio companies. Senior executives and private equity investors worldwide rely on Value Driven Solutions to enhance enterprise value, expand margins, improve capital efficiency, reduce working capital, optimize supply chains and prepare companies for sale.
  • Lifestyles Healthcare
    President - Sxwell Usa, Llc, A Division Of Lifestyles Healthcare
    Lifestyles Healthcare Sep 2017 - Dec 2020
    Brussels, Belgium, Be
    As the President of a global leader in Sensual Wellness and protection solutions played a pivotal role in the divestment from Ansell HealthCare Products and subsequent establishment as a standalone company. Led transformational growth initiatives, expanded geographically, built brand equity, and achieved full cross-functional integration. Proven ability to optimize P&L performance, enhance EBITDA, and deliver sustainable growth through operational excellence, product innovation, and strategic planning across the Americas, EMEA, and APAC.● Developed and implemented a transformational growth strategy, resulting in +11% CAGR Net Sales and +21% CAGR EBIT for Total Americas. Achieved record retail market share and outpaced category growth by +10ppts.● Significantly improved e-commerce sales from <$1M to +$6M, driven by strategic initiatives on Amazon.● Accelerated strategic brand SKYN velocity growth from +9% to +25% through enhanced positioning, point of sale visibility, and unique selling proposition enhancements.As a key member of the Executive Leadership team, responsible for strategy, 5-year Long Range Planning, sales, marketing, business development, customer service, sales and operations planning, logistics, and finance. Accountable for P&L management, net sales, GPADE, EBIT, and working capital.#President #BusinessLeadership #GrowthStrategy #BrandBuilding #P&LManagement
  • Ansell
    Vice President Sales & Marketing Total Americas Sexual Wellness Global Business Unit
    Ansell Aug 2013 - Sep 2017
    Iselin, New Jersey, Us
    As the Vice President of Sales & Marketing for the Total Americas Sexual Wellness GlobalBusiness Unit at Ansell Healthcare Products Inc drove strategic initiatives and achievedimpressive results in a global leadership role.● Led commercial strategies and go-to-market implementation across +15 countries,driving growth and market visibility for the SKYN brand.● Achieved +8% CAGR Net Sales and +106% EBIT growth in North America from 2013 to 2017.● Refreshed the Lifestyles brand portfolio and successfully launched new products in key Latin American markets, including Brazil, Argentina, Chile, and Colombia. Expandedmarket presence in Mexico and Peru.● Resolved unprofitable business issues, saving +$10M in Gross Sales annually and contributing to a positive EBIT of +25% of Net Sales.● Set a foundation for long-term sustainable profitable growth.In this role, held responsibilities for strategy, 5-year Long Range Planning, sales, marketing, business development, customer service, sales and operations planning, logistics, and finance.Accountable for P&L management, net sales, GPADE, EBIT, and working capital.#SalesLeadership #MarketingStrategy #GlobalBusiness #P&LManagement #BrandPortfolio
  • Nbi Juiceworks, Lllp
    Chief Executive Officer (Ceo)
    Nbi Juiceworks, Lllp 2006 - 2012
    As the Chief Executive Officer of NBI JuiceWorks, LLLP spearheaded the growth of aconsumer-centric premium beverage company, specializing in healthful and refreshing juice andbeverage categories.● Launched the company and pioneered a new category, fulfilling the demand forcustomized and nutritious beverages.● Developed a unique full-line dual-brand beverage portfolio through market analysis,consumer insights, and strategic implementation.● Achieved remarkable sales growth, scaling from zero to a projected $15M with an averageof 8 SKU's sold in over 15,000 stores.● Raised $25M in working capital to fuel business expansion and innovation.● Established a robust multi-channel distribution platform, comprising a sales force,distributor network, national broker representation, and DSD partnerships.● Obtained a "method of use" patent on nectarine juices and established independent fruitprocurement, processing, and co-packing operations.● Consolidated operations into a privately held holding company and successfully sold a57% ownership interest in 2012.●Today, NBI JuiceWorks continues its double-digit growth trajectory in the super premiumbeverages, juices, value lines, and liquid nutrition segments.#CEOLeadership #BusinessGrowth #BrandPortfolio #SalesStrategy #Innovation#DistributionManagement
  • Galaxy Nutritional Foods, Inc.
    Chief Executive Officer (Ceo)
    Galaxy Nutritional Foods, Inc. 2001 - 2004
    Led as CEO for a manufacturer/marketer of dairy-free food alternatives, responsible for executing a successful turnaround and creating an exit strategy for the publicly traded AMEX company (GXY) that later went private. Oversaw full strategic planning and held P&L accountability for $60M+ revenue with an EBITDA of 16.1%. Managed eight departments and 160 employees across core functions.● Raised $5M in three weeks and secured a strategic distribution agreement with a $1.5Binternational cheese company.● Achieved net revenue growth of +25% in 2004, with a projected +30% growth in 2005.● Improved gross margin from 18% to 34% and enhanced case and order fill rates to 99%.● Reduced days sales outstanding from 69 to 43 days, increasing cash flow and financial stability.● Increased inventory turns from four to eight times per year, improving productionefficiency from 40% to 85%.● Completed a $13M financial restructuring, reducing interest payments by 50% andproviding $1.8M in working capital.#CEOLeadership #TurnaroundStrategy #RevenueGrowth #FinancialRestructuring#OperationalEfficiency
  • Pepsico
    Vice President—Commercial Operations, Strategies & Services, Americas
    Pepsico 1993 - 2001
    Purchase, New York, Us
    Led the transformation of a multi-national fruit juice producer and marketer into a marketing-driven and customer-oriented culture. As VP, formulated a three-year strategic plan and held accountability for the $1.2B+ annual operating plan in North America and Latin America. Oversaw marketing, sales, new product development, category management, customer service, business development, marketing research, and E-commerce plans.● Doubled the size of the immediate consumption division in <4 years, achieving a 4-year CAGR of +19.5% in volume, +18% in net revenue, +49% in net income, and +35% in EBITDA through brand portfolio optimization, expansion of chilled direct store delivery, and accelerated growth plans.● Achieved +95% on-time delivery, order fill rate, and case fill rate levels.● Spearheaded a distribution and velocity program generating $250M in incremental sales and $50M in direct brand contribution annually.● Successfully opened Mexico and Latin America markets, contributing $100M in estimated net sales by 2003.● Led a cross-functional integration team, capturing $400M in synergies/savings over three years.● Delivered customer-specific trade spending savings projected to capture $200M over five years.#StrategicPlanning #RevenueGrowth #OperationalEfficiency #MarketExpansion#IntegrationLeadership
  • Cadbury Schweppes Bottling Group
    Senior Product Manager / Product Manager / Associate Product Manager
    Cadbury Schweppes Bottling Group 1989 - 1993
    Plano, Texas   (Tx), Us
    Senior Product Manager (1992-1993) | MOTT’S Apple SauceManaged the flagship business, overseeing a P&L of $150M in sales and contributing to 60% of division profit. Developed and executed a three-year long-range plan (LRP) and led a team of three direct reports.Product Manager (1990-1992) | Rose’s Lime Juice, Grenadine, Sweet & Sour Mix, and Holland House Cooking Wines & MarinadesAccountable for the P&L and portfolio of brands, generating $50M in sales and contributing to 20% of division profit.Associate Product Manager (1989-1990) | Mott’s Single-Serve Apple Sauce, Clamato, andGrandma’s Molasses.Managed the P&L and portfolio of brands, driving $95M in sales and contributing to 38% of division profit.● Implemented successful marketing strategies resulting in 12% sales growth and 7% increase in market share.● Launched innovative product initiatives, driving 20% revenue growth and expanding brand presence in target markets.● Developed and executed effective pricing strategies, resulting in an 18% improvement in profitability.● Led cross-functional teams to achieve product launch milestones, exceeding sales targets by 25%.#StrategicPlanning #PnLManagement #BrandManagement #MarketShareGrowth#ProductLaunch

Christopher J. New Education Details

  • Cornell University
    Cornell University
    Economics And Marketing
  • University Of Massachusetts Amherst
    University Of Massachusetts Amherst
    Resource Economics
  • Burke University, British West Indies
    Burke University, British West Indies
    Business Administration And General Management

Frequently Asked Questions about Christopher J. New

What company does Christopher J. New work for?

Christopher J. New works for Counsel Connect Partners Llc

What is Christopher J. New's role at the current company?

Christopher J. New's current role is CEO and Managing Partner.

What schools did Christopher J. New attend?

Christopher J. New attended Cornell University, University Of Massachusetts Amherst, Burke University, British West Indies.

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