Chris Lorenz Email and Phone Number
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A collaborative and forward-thinking business professional with extensive experience in the technology and healthcare sectors. Management approach places value on execution and outcome over effort. Track record of success includes leadership roles at Fortune 500 companies and emerging startup firms. Known as an effective communicator who sets clear objectives and delivers on his commitments.Proven skills in the following areas:- Team leadership- Technology enablement and adoption- Organizational change management- Channel marketing & management- Product marketing- Process improvement and modernization- Demand generation- Marketing automation- Organizational change management- Strategic alliances- Solution sales- Go-to-market planning & execution- Sales enablementAccomplishments include designing and launching worldwide partner programs; executing enterprise-wide technology migration and adoption programs; architecting and implementing end-to-end awareness campaigns; transforming under-performing business units; initiating alliances with revenue-generating partners; and leading several cross-functional work teams.
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Kioxia America, Inc.Aliso Viejo, Ca, Us
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Executive Director, TechnologyProvidence St. Joseph Health 2016 - PresentUsDevelop strategic framework for defining and launching IT service lines at Providence St. Joseph Health. Collaborate with cross-functional teams to create value propositions, awareness campaigns, use cases, learning resources, and lifecycle plans for technology services that are delivered to both internal and external customers. Drive adoption of new technology tools and applications throughout enterprise. Oversee team tasked with building service definitions, implementing communication and outreach campaigns, and supporting user enablement. -
Director, Partner MarketingQlogic 2013 - 2016Aliso Viejo, Ca, UsDeveloped company’s partner and field marketing strategy. Led cross-functional team chartered with implementing and managing end-user demand generation campaigns through resellers and solution providers. Produced qualified customer leads for sales and channel partner pursuit.- Designed and implemented end-to-end lead development workflow, including all processes and criteria related to opportunity identification, qualification and closure.- Engaged 15-20 channel partners per quarter to execute joint demand generation programs, such as customer training events, email campaigns and promotional offers.- Evaluated, tested and deployed marketing automation platform to nurture suspects and prospects, resulting in over 200 marketing-qualified leads per quarter to sales team.- Collaborated with ecosystem and alliance partners to craft joint value propositions and co-sponsor outbound communication activities.- Implemented multiple digital marketing activities, including syndicated content, social media sponsorships and webcast events, to generate new sales opportunities. -
Senior Manager, Worldwide Channel MarketingQlogic 2009 - 2013Aliso Viejo, Ca, UsManaged global team focused on driving revenue and partner growth throughout company’s worldwide network of authorized resellers. Developed and executed channel programs designed to increase market share and partner loyalty.- Re-launched QLogic Signature Partner Program with streamlined program structure and expanded benefits, including QRewards sales incentives, for VARs and resellers.- Implemented distribution marketing plans that resulted in 5% market share increase in North America during two quarter period.- Developed sales program campaign to support launch of HP-branded, Fibre Channel switch to its worldwide partner community.- Created and managed channel programs strategic planning process, resulting in timely rollout of quarterly programs aligned with company’s key objectives.- Led task force to address VARs’ perception of QLogic channel pricing, including the creation of an internal social media tool to capture competitive intelligence.- Recruited net-new partners in unchartered VAR segments via strategic alliances with technology firms such as Juniper Networks, Nexsan and Promise Technology- Initiated statistics-based partner analytics project with third-party research firm, identifying over 100 current QLogic resellers with potential for high revenue growth.- Minimized gray market activity through development and execution of Authorized Reseller Agreement, reducing channel conflict and customer complaints.
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Senior Director, Vendor ManagementIngram Micro 2008 - 2009Irvine, Ca, UsSenior manager with profit and loss responsibility for all in-house, private label product lines. Responsible for business strategy, product development, sales and marketing. Led cross-functional team of staff, vendors and contractors. Successfully optimized product mix and inventory levels.- Transformed an underperforming program into a profit center by increasing sales, reducing product and operating costs, and focusing on higher margin products. - Achieved quarter-over-quarter revenue increase of over 40%. - Quickly created and launched two new, highly successful product categories for channel.- Negotiated vendor contracts and initiated successful channel marketing programs. -
Senior Advisor, Global Technology ServicesIbm 2006 - 2008Armonk, New York, Ny, UsDeveloped sales and marketing strategy for advanced supply chain products and services. Successfully reworked all product, sales and promotional materials, allowing large multi-national organization to effectively pursue and win regional and vertical market opportunities. Clarified and translated extremely complex suite of products and services into strong value propositions for internal & external customers. -
Director Of Marketing & Business AlliancesViacore (Acquired By Ibm) 2000 - 2006UsRecruited and managed partners, developed relationships and joint ventures to expand Viacore’s sales channel. Led team that performed market analysis, solution development, joint sales & marketing, proposal creation, networking, and overall partner relationship building. -
Business Unit DirectorIngram Micro 1999 - 2000Irvine, Ca, UsManaged profit and loss of $1.3 billion dollar business unit. Directed 25 person team with responsibilities for product management, strategic account relations, sales and marketing plan development, inventory management, customer satisfaction and expense reduction.
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Director Of Product MarketingIngram Micro 1997 - 1999Irvine, Ca, UsLed team of 20 associates responsible for marketing, vendor relationships, product management, and customer satisfaction for high-tech product lines including storage and communications.
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Group Marketing Manager / Marketing ManagerIngram Micro 1990 - 1997Irvine, Ca, UsLed team of 10 associates responsible for marketing plan development, exceeding departmental profit goals and improving vendor relationships for hardware and software products divisions.
Chris Lorenz Skills
Chris Lorenz Education Details
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University Of Southern CaliforniaBusiness Administration -
Pepperdine UniversityMaster Of Business Administration - Mba
Frequently Asked Questions about Chris Lorenz
What company does Chris Lorenz work for?
Chris Lorenz works for Kioxia America, Inc.
What is Chris Lorenz's role at the current company?
Chris Lorenz's current role is Business, Marketing and Technology Leader.
What is Chris Lorenz's email address?
Chris Lorenz's email address is ca****@****bal.net
What is Chris Lorenz's direct phone number?
Chris Lorenz's direct phone number is +194954*****
What schools did Chris Lorenz attend?
Chris Lorenz attended University Of Southern California, Pepperdine University.
What skills is Chris Lorenz known for?
Chris Lorenz has skills like Product Marketing, Solution Selling, Go To Market Strategy, Business Alliances, Enterprise Software, Strategic Partnerships, Channel Partners, Multi Channel Marketing, Cross Functional Team Leadership, Business Development, Lead Generation, Demand Generation.
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