Chris Potter

Chris Potter Email and Phone Number

Senior Vice President at FleishmanHillard @ FleishmanHillard
Chris Potter's Location
Atlanta, Georgia, United States, United States
Chris Potter's Contact Details

Chris Potter work email

Chris Potter personal email

About Chris Potter

As a Senior Vice President with FleishmanHillard's Sports Practice, I oversee the strategic direction of communications programs and initiatives that help promote brands and their products, while protecting their reputation. My experience includes brand strategy development, earned media relations, earned/digital/social content strategy, development and distribution, influencer management, brand activations, sports marketing/sponsorships, executive positioning and thought leadership, messaging and issues management. Notable clients (past and present) include: EA SPORTS, Vans, SAP, Liverpool FC, L.A. Clippers, Phoenix Suns, Under Armour, Curry Brand, Epic Games' Fortnite, Advocates Professional Golf Association ("APGA;" pro-bono client), Foot Locker, Truist, Chick-fil-A Peach Bowl, New York Life, Atlanta Braves, Porsche Cars North America and Arby’s.

Chris Potter's Current Company Details
FleishmanHillard

Fleishmanhillard

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Senior Vice President at FleishmanHillard
Chris Potter Work Experience Details
  • Fleishmanhillard
    Senior Vice President
    Fleishmanhillard Mar 2022 - Present
    St. Louis, Mo, Us
    // Communications strategy lead for several clients, overseeing the direction of programs and initiatives that achieve business objectives by enhancing brand perception and/or building product awareness.// Senior lead for EA SPORTS, overseeing their College Football, Madden, FC, and other sports titles, providing brand positioning strategy and product communications support. // Client Relationship Manager for Academy Sports + Outdoors, overseeing Brand and Corporate Communications strategy and execution. // SAP Sports & Entertainment lead, overseeing external communications for partner programming including with Women’s Tennis Association (WTA), National Basketball Association (NBA), New Zealand Rugby and San Francisco 49ers. // Client Relationship Manager for Vans, supporting Global Public Relations and Corporate Communications and North American Public Relations and Communications efforts on behalf of the brand.// Senior lead for projects with the Phoenix Suns, L.A. Clippers and Liverpool FC.
  • Edelman
    Senior Vice President
    Edelman Apr 2021 - Mar 2022
    New York, Ny, Us
    // Senior lead for Under Armour and Curry Brand, leading strategy for several communications workstreams, including Global Brand Communications, Executive Communications, Founder Communications, Crisis/Issues, Employer Brand, Community Impact, DEI, etc. // Senior lead for Epic Games’ Fortnite, overseeing brand and consumer communications strategy, including support for their sports, fashion, music and entertainment partnerships, including with the NBA, LeBron James, Balenciaga, Moncler, Jordan Brand and others. // Team lead for Foot Locker, overseeing platform development, new product launches, brand activations and vendor partner (e.g. Nike, adidas, PUMA, etc.) programming to reinforce the brand’s position within sneaker, basketball and youth culture. // Serve as lead communications strategist for Truist’s official sponsorship of the NFL and Super Bowl LV, including oversight of athlete media tour on Radio Row.// Team lead for Chick-fil-A Peach Bowl, providing media relations strategy and support, including team announcement, team and coach press conferences and game-day activities for the annual Kickoff and Bowl game. // Led communications efforts to support New York Life’s ad spot during Super Bowl LIV. // Senior lead for Edelman’s work with the Atlanta Braves, focused on shifting perceptions around the organization’s value proposition through media relations. // Managed Arby’s sponsorship of professional golfer Andrew “Beef” Johnston, executing several activations and athlete media tours at the U.S. Open and The Open Championship.// Managed Arby’s sponsorship and relationship with the PGA Tour, including executing activations at select tournaments, including The Players Championship and The Tour Championship. // Oversaw product and corporate communications strategy for Porsche Cars North America, including the development of a multi-year, integrated launch plan for Porsche’s electric vehicle platform – Mission E.
  • Edelman
    Vice President
    Edelman Jun 2017 - Mar 2021
    New York, Ny, Us
  • Edelman
    Senior Account Supervisor
    Edelman Oct 2014 - May 2017
    New York, Ny, Us
  • Ogilvy Public Relations Worldwide
    Account Director
    Ogilvy Public Relations Worldwide Sep 2013 - Sep 2014
    New York, Ny, Us
    // supported multiple clients with brand and corporate communications efforts with a focus on media relations// clients included Darden, NCR and University of Phoenix
  • Ogilvy Public Relations Worldwide
    Account Supervisor
    Ogilvy Public Relations Worldwide Sep 2012 - Sep 2013
    New York, Ny, Us
  • Ogilvy Public Relations Worldwide
    Senior Account Executive
    Ogilvy Public Relations Worldwide Sep 2011 - Sep 2012
    New York, Ny, Us
  • Ogilvy Public Relations Worldwide
    Account Executive
    Ogilvy Public Relations Worldwide Sep 2010 - Sep 2011
    New York, Ny, Us
  • Ogilvy Public Relations Worldwide
    Intern
    Ogilvy Public Relations Worldwide Mar 2010 - Sep 2010
    New York, Ny, Us
  • Msnbc
    Strategic Operations Intern
    Msnbc Jun 2004 - Jul 2004
    New York, New York, Us

Chris Potter Skills

Media Relations Sports Marketing Content Development Public Relations Content Strategy Sports Marketing Account Management Corporate Communications Writing Digital Marketing Event Planning Marketing Strategy Integrated Marketing Management Messaging

Chris Potter Education Details

  • University Of Tennessee, Knoxville
    University Of Tennessee, Knoxville
    Business Administration
  • Middle Tennessee State University (Mtsu)
    Middle Tennessee State University (Mtsu)
    Mba

Frequently Asked Questions about Chris Potter

What company does Chris Potter work for?

Chris Potter works for Fleishmanhillard

What is Chris Potter's role at the current company?

Chris Potter's current role is Senior Vice President at FleishmanHillard.

What is Chris Potter's email address?

Chris Potter's email address is ch****@****man.com

What schools did Chris Potter attend?

Chris Potter attended University Of Tennessee, Knoxville, Middle Tennessee State University (Mtsu).

What skills is Chris Potter known for?

Chris Potter has skills like Media Relations, Sports Marketing, Content Development, Public Relations, Content Strategy, Sports, Marketing, Account Management, Corporate Communications, Writing, Digital Marketing, Event Planning.

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