Provide leadership, vision, and direction for B2B Soft's growth initiatives. Develop and implement growth strategies across all product lines to increase revenue, customer base, market share, and brand awareness. Coach and lead high-performing product management and design teams who lead the business to its growth objectives. Ensure market, customer, and user needs are met by B2B Soft's product and services portfolio while growing revenue or enhancing margins.

Crafted the long-term product strategy and communicated its progress, and performance, to the company, its customers and users, its investors, as well as industry analysts, and the media.Continuously gathered market intelligence, analyzed customer feedback, and observed industry trends to inform product decisions and ensure Sourcemap's products remain competitive.Led, mentored, and managed a team of nine (9), across product management, product design, product operations, and data science, ensuring the team has the necessary resources to deliver successful products aligned with the strategy.Pitched the product strategy during an investment round, resulting in a $20 M Series B.Grew the company’s supply chain mapping and traceability solution to over 2 million registered suppliers and farms, achieving 22% YOY growth rate.

Successfully integrated the One Door experience platform into grocery retail operations, boosting company revenue by approximately 10% and optimizing the shopping experience. Developed and communicated a clear strategic roadmap for the One Door platform, successfully managing a budget of $1 MM to align product management, product marketing, and design efforts.Coached, managed, and hired across a team of six (6), including product management, product marketing, and product design, and field their proposals for new products, features, and visual refreshes.Collaborated with cross-functional teams, such as engineering, sales, and operations, to align on product roadmaps and ensure successful delivery of new capabilities.

Launched Store Gallery, an innovative AI tool that enabled retailers to proactively identify execution issues, resulting in a 64% decrease in initial compliance errors, significantly improving overall store performanceActed as player-coach to a team of three (3) - two product managers and one technical documentation writer.Adjusted existing features through direct usability testing, focus groups, and stakeholder feedback.Collaborated with product marketing toward product release videos and webinars and ensured that the content calendar aligned with the product roadmap.

Product Manager for the One Door platform's Store Assistant, a mobile web app for retail stores that dynamically converts planograms into localized, store-specific worklists, used in over 30,000 retail stores worldwide.Drove user engagement to 55,000 monthly active users with a Net Promoter Score (NPS) of 55, significantly enhancing satisfaction levels among retail managers and associates

Global Product Line Manager of OpSec’s InSight Trademark Management, Supply Chain Management, and Consumer Engagement software-as-a-service (SaaS) solutions. Responsible for the schedule and milestones of technical performance, quality, and cost requirements of software. Work closely with the executive team to define product direction in coordination with overall corporate strategy. Manage the portfolio of the entire product line life-cycle from strategic planning and product/market fit through end-of-life. Synthesize customer and user interviews into user stories and personas. Liaise with technical and manufacturing teams to prepare design reviews, program status reviews, and program management reviews. Lead cross-functional teams consisting of engineering, purchasing, quality, sales, and manufacturing personnel. Translate market requirements and product roadmaps into specific product specifications, wireframes/storyboards, and pricing approaches. Provide active leadership to the software engineering team, ensuring sound engineering design with a focus on quality and standard security practices.

Grew revenue from $3.5 to $7 million through organic program growth, the introduction of new solutions, and the implementation of cross / up-sells (average 10% YOY growth).Manage programs by working with clients to define requirements and design solutions.Lead distributed cross-functional teams in implementing and supporting client-specific global manufacturing and software solutions. Engage stakeholders to create implementation plans and analysis tools, and to facilitate feedback for continuous improvement. Develop cost management, solution efficacy, and ad-hoc analysis models.Train manufacturing supervisors in the use of new programs, products, processes, and tools. Work with senior management to define and guide the strategic direction of the global business division.Represent leadership in client meetings, corporate locations, and partners throughout the world.

Managed the distribution of inventory to customers in a $3.5 million dollar, high-volume, global supply chain. Designed tool that modeled demand for the top 100 revenue-grossing products, increasing inventory accuracy while decreasing risk of stock-out. Assisted in the transition of GenuOne's third-party sourced physical products to OpSec's proprietary manufacturing processes in accordance with existing margins and customer and technical performance requirements. Created key deliverables including research analysis, documentation, and presentations for professional service projects.