Chris Millett Email & Phone Number

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Led impactful, member-centric campaigns for retention, cross-selling, and lapsed policy reactivation. Effective collaboration with marketing and analytics teams. Implemented marketing automation, optimizing EDM send-times, triggered emails, dynamic content, personalization, and UX/design best practices across diverse campaigns.Utilized tools like Salesforce Marketing Cloud, Adobe Analytics, and Tableau for campaign measurement, trend identification, and actionable insights. Collaborated with RACV advanced analytics to enhance targeting through dynamic content and optimization strategies.Served as an SME in Edm marketing, providing insights and guidance in retention, growth, loyalty, and new initiative adoption. Led and executed campaigns, driving results through collaborative teamwork and guiding technical specialists.Leveraged comprehensive 1:1 marketing expertise for personalized communication. Excelled in stakeholder management, project leadership, consistently delivering exceptional outcomes with meticulous attention to detail.Cultivated high-performing teams via ongoing training, empowering members with industry insights and tools. Collaborated with stakeholders, understanding objectives, target audience, and business goals. Designed end-to-end campaigns in Salesforce Marketing Cloud, leveraging tools for optimal execution.Developed segmentation strategies for personalized messaging across customer segments. Optimized customer journeys for seamless interactions across channels. Monitored performance, analyzed metrics, and refined campaigns through A/B testing and other methodologies.Provided strategic recommendations for campaign optimization, audience targeting, and engagement strategies. Stayed updated with industry best practices, emerging trends, and Salesforce Marketing Cloud features. Collaborated with cross-functional teams to ensure successful campaign execution, leading training sessions for effective utilization.

As a Salesforce Marketing Cloud Consultant, I specialize in planning, delivering, and executing email campaigns while optimizing user journeys to ensure customers receive personalized and relevant content. With expertise in data management, segmentation, personalization, automation, and analytics, I work closely with cross-functional teams to provide end-to-end solutions for RACV. I also provide guidance and support to stakeholders on various aspects of the Marketing Cloud platform. Additionally, my role includes project management, liaising with internal and external stakeholders, and communities management.

As a Salesforce Marketing Cloud Consultant, I specialize in planning, delivering, and executing email campaigns while optimizing user journeys to ensure customers receive personalized and relevant content. With expertise in data management, segmentation, personalization, automation, and analytics, I work closely with cross-functional teams to provide end-to-end solutions for clients. I also provide guidance and support to clients on various aspects of the Marketing Cloud platform. Additionally, my role includes project management, liaising with internal and external stakeholders, and communities management.

Melbourne, Australia

Some of the key elements to this role include: • Planning, delivering and executing email campaigns using Salesforce Marketing Cloud• Creating and optimizing user journeys within Salesforce Marketing Cloud • Building EDM’s and Landing pages in Salesforce Marketing Cloud • Building web pages in Sitecore • Content editing across cleint webpages • HTML Programming • Using Adobe Analytics Cloud to track and optimize customer engagement• Project management • Liaising with internal and external stakeholders•Communities management