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The gatekeepers are gone. Everyone can create.I’ve been supporting creators for 14 years, shaping off-the-wall ideas into revenue through videos, podcasts, courses, livestreams, and other binge-worthy content. I started in the ad agency world, running digital campaigns for the likes of HP, Logitech, and Cisco. I fell in love with tech, finding a home with fellow nerds as a do-everything writer-producer-host-marketer at Revision3. Our disruptive platform caught the eye of Discovery Networks who was looking to acquire a scrappy internet TV company to retain the young, cord-cutting demographic.My next stop was CreativeLive where I built transformational courses with luminaries at the tops of their fields. We 10X’d the business and signed major deals with brand partners, ultimately reaching 10M+ people worldwide. I did all this while completing a master’s degree in integrated marketing communications. I’m pretty good with time management.Then comes Seismic, a leader in influencer marketing for both veteran A-listers and up-and-comers. Our proprietary infrastructure, which I designed and built, seamlessly connects influencers and brands. We don’t just create campaigns – we propel the Creator Economy by transforming hobbyists into self-sustained entrepreneurs.I’ll wear every hat needed for the job. Allocating budgets, dreaming up creative concepts, writing scripts, producing, managing, hosting…it’s all in a day’s work. I’m great at harnessing the chaos to get things done (and have fun while doing it).My spare time is filled with my own creative pursuits: I’m a top writer on Medium, I publish a newsletter about balancing technology with mindfulness, I own far too many domain names, and as an early adopter of Airbnb, I wrote a ‘how to’ book on letting strangers into your house.I’m a lifelong learner, a Jeopardy qualifier who misses Alex dearly, and an avid runner, always looking for ways to be better and work smarter while inspiring others to do the same.
Seismic
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Director Of Campaign ManagementSeismic Jul 2018 - PresentOakland, California, UsTripled revenue in 3 years and increased eCPM, ROAS, and AVR by building influencer marketing and content development org from the ground up while leading campaigns featuring 2,000+ online personalities promoting over 30 brands. CONTENT CREATION & PRODUCTIONCoordinated and delivered branded videos and podcasts in partnership with creator/ influencers such as PewDiePie, Mr. Beast, Dude Perfect, Mark Rober, and Casey Neistat. Developed creative concepts, messaging, and show scripts localized in 7 languages. Coached emerging creators, helping them refine their brand, create sustainable business models, and develop rich content around events, trends, and consumer products.Produced content for Twitch, YouTube, Podcasts Discord, and Instagram for brands like Squarespace, Noom, NordVPN, and Audible.MARKETING INFRASTRUCTURE DEVELOPMENTConceptualized, designed, and built AI-powered influencer marketing platform, allowing brands to access on-demand analytics, content calendars, and creator recs. Managed 50+ projects/month, aligning creators, agencies, and brands via workflow management systems while creating automated templates and defining production cadence. Trained and managed content creators and campaign leads.Revamped creative briefing model to shape influencers’ strategies around brand requirements to allow faster global updates to active campaigns. Introduced communication tools such as Monday.com, Slack, and Calendly, increasing productivity by 4x and reducing onboarding time for influencers from 1 hour to 15 minutes. -
CoachCoach.Me Dec 2014 - PresentCorpus Christi, Tx, UsI coach people in a variety of skills including productivity, wellness, and managing their relationships with technology.https://www.coach.me/chrisjennings?ref=vXN3XCheck out my profile and feel free to reach out if you're looking to become a client! -
Executive Producer / Content Producer / On-Air HostCreativelive Oct 2013 - Apr 2018Seattle, Wa, UsProduced, developed, and hosted content for hundreds of online education courses as the company scaled to 200 employees and 700 guest instructors with 10M+ global viewers on 5 distinct content channels.CONTENT CREATION & PRODUCTIONCreated and produced 900+ shows covering the topics of Money & Lifestyle, Art & Design, Craft & Maker, and Music & Audio. Managed all aspects of production, including budget, planning, talent sourcing, studio production, post-production, and marketing on budgets of up to $5M. Led on-site crews for shoots in CA, OR, WA, TX, and NY while acting as on-air talent and audience moderator.Partnered with well-known business leaders, entrepreneurs, creators, and best-selling authors, including Mel Robbins, Ramit Sethi, Alex Blumberg, Tim Ferriss, and Sir Richard Branson to create content viewed by 100M students in 178 countries.MARKETING & POSITIONINGDesigned processes and systems to develop new content quickly, including the “atomic unit of learning” which drove curricula development companywide. Identified areas for revenue growth, including increasing deal size, inventory, and engagement; bundling courses into Learning Paths; and replacing 3-day programs with 6-9 unique purchasable SKUs. Created large B2B revenue stream by forming alliances with Penguin Random House, Virgin, NPR, Pinterest, Canon, Adobe, Apple, and Uber to tap into strategic audiences. -
Ad Ops Manager / Branded Content Producer / On-Air TalentDiscovery Communications Mar 2010 - Oct 2013New York, UsServed as writer, branded content strategist, producer, on-camera host, and ad operations lead for groundbreaking, 30-person online video network, later acquired by media giant Discovery Networks.CONTENT CREATION & PRODUCTIONLed end-to-end development and production of branded video segments for leading companies, including on-location production coordination, permitting, waivers, security, NDAs, and other legal processes.Regularly hosted “AppJudgment” web series about the status of the mobile phone industry, garnering millions of views.Optimized display ad and pre-roll advertising content in the FreeWheel ad server, expanding audience reach through geo-location, retargeting, and mobile-friendly formatting.MARKETING INNOVATIONDefined policies to facilitate compliant execution of hundreds of video productions and on-location shoots. Led traveling ‘tiger team’ road crew covering tech announcements at CES, ComiCon, Maker Faire, VidCon, Google I/O, and other conferences.Simplified product offerings by creating one-sheets and detailed process guidelines. -
Senior Account Coordinator/Copywriter/Traffic ManagerBleu Marketing Solutions Aug 2007 - Mar 2010San Rafael, Ca, UsCreated, managed, and optimized digital ad campaigns for technology clients, including HP, Logitech, and Cisco. Orchestrated everything from creative direction to marketing production, QA, and reporting.DIGITAL MARKETINGMastered Google AdWords, driving SEM/SEO campaigns that regularly exceeded performance goals. Conducted thorough A/B testing of emails to boost open rates and adjusted display advertising content and format to maximize click-through rates.Redesigned client reports, making them more insightful and visually appealing to HP executives and marketing leads. -
Production AssistantMichael Schrom & Company Jun 2006 - Aug 2006Served as one of the lead production assistants for an ongoing project with the T.G.I.Fridays account.Worked on set and at various locations throughout NYC in preparation of shooting a series of 30 second spots. Assisted with lighting, set building, client & craft services, and pre-production planning.
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Intern/Production AssistantIndependent Film Company Feb 2006 - Jun 2006Collaborated on commercial productions for McDonald's, Purina, and Demazin.Maintained company file system of call sheets and client profiles. Assisted with daily office tasks.
Christopher Jennings Skills
Christopher Jennings Education Details
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Marist CollegeIntegrated Marketing Communications -
Marist CollegeCommunications (Concentration In Creative Advertising) Psychology Minor -
Ichabod Crane High School
Frequently Asked Questions about Christopher Jennings
What company does Christopher Jennings work for?
Christopher Jennings works for Seismic
What is Christopher Jennings's role at the current company?
Christopher Jennings's current role is Director of Content & Marketing – 14 years propelling the Creator Economy as a writer, producer, marketer, & host.
What is Christopher Jennings's email address?
Christopher Jennings's email address is ch****@****ail.com
What is Christopher Jennings's direct phone number?
Christopher Jennings's direct phone number is +120640*****
What schools did Christopher Jennings attend?
Christopher Jennings attended Marist College, Marist College, Ichabod Crane High School.
What are some of Christopher Jennings's interests?
Christopher Jennings has interest in Writing, Collecting Antiques, Exercise, Home Improvement, Reading, Gourmet Cooking, Sports, Watching Basketball, The Arts, Home Decoration.
What skills is Christopher Jennings known for?
Christopher Jennings has skills like Advertising, Social Media, Digital Media, Copywriting, Social Media Marketing, New Media, Public Relations, Marketing, Digital Strategy, Digital Marketing, Seo, Broadcast.
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