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Seasoned professional with experience in strategic communications, advertising, digital marketing, integrated marketing, public relations, and mixed media. I've developed a strong talent for building trusted relationships with my internal teams and high-value, high-impact clients. My skillsets focus on day-to-day client services, strategy, and account management with an in-depth knowledge of digital marketing.Within my current role, I support a full-service PR, strategic communications, brand to demand agency servicing B2B tech and healthcare client through impactful storytelling on a multitude of platforms. Previously, I represented a popular durable goods manufacturer in their push to go D2C. I lead teams that helped drive D2C profits and sales through digital campaigns, the creation of targeted promotional assets, and experiential build outs on AEM and Shopify platforms that integrate with client's logistics tools to provide the best end-to-end user experience. I received a B.A. in Public Relations from the S.I Newhouse School of Public Communications at Syracuse University and graduating with honors. Go Orange!
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Vice President Of Integrated MarketingPan Apr 2023 - PresentBoston, Massachusetts, Us -
Vp, Account DirectorAisle Rocket May 2021 - Apr 2023Chicago, Illinois, Us- Lead teams within the durable goods manufacturer space with focus on increasing D2C and e-Commerce presence.- Manage a portfolio of 6 pieces of business across US and CA collectively grossing over $6.5 million in revenue per year.- Drive profit and sales for Whirlpool brands through strategic, creative, digital and integrated campaigns that focus on product launches, e-Commerce exclusive promotions, and digital optimizations.- Surpass incremental growth goals by achieving a 185% increase in YoY revenue.- Lead the maintenance and build of digital experiences across Whirlpool, Maytag and KitchenAid’s Adobe Experience Manager and Gladiator’s Shopify platforms.- Implement process improvements and organizational change across current book of business and agency at large.- Manage a direct team of 6 account service employees and 40+ strategists, analysts, creatives, developers, media practitioners and QA resources to deliver the highest quality work for our clients.- Support Aisle Rocket’s senior leadership team as a member of the Leadership Council that help challenge, foster and drive company growth. -
Account DirectorDigitas North America Oct 2020 - May 2021Boston, Massachusetts, Us- Led projects, strategy and all client communication around multi-channel, digital and e-Commerce solutions for Emerson Electric on a global scale. - Lead liaison working with Design (UX/UI), Tech, Analytics, and SEO teams to leverage expertise and deliver the highest quality of integrated, digital and multi-channel solutions to increase ROI for Emerson. - Worked with third party agencies to ensure all projects met client expectations for every campaign or digital platform experience from an end-to-end perspective. - Helped support fiscal performance and account growth by contributing to monthly billing, resourcing, financial tracking and quarterly/yearly forecasting. - Supported “Account Academy” to help bring learning opportunities to the Chicago Account Management capability; lead a half-day training with guest speakers, individual learning sessions to foster opportunities for cultural growth. - Managed junior level employees, set account and career goals and helped meet employee career aspirations. -
Account ManagerDigitas North America Nov 2018 - Oct 2020Boston, Massachusetts, Us- Managed strategic and creative executions across the multiple business platforms and brands within the Emerson Electric portfolio.- Trusted point of contact and day-to-day relationship lead for majority of clients on the Emerson Electric account, helping to establish Emerson as the second highest grossing account in the Chicago office.- Managed and lead the largest corporately funded piece of business on the account, Website Maintenance, which spans the entire Emerson Electric portfolio from Corporate Marketing to Enterprise IT, to individual business platforms.- Guided clients through project scopes and help upsell new account growth by working closely with cross-functional teams and exercising the ability to anticipate additional needs for the business. - Managed Account & Project Management Associates and interns with internal/external communications and professional development: onboarded new hires to help acclimate them to the difficult corporate organization of the Emerson business.- “Chief of Joy” in Chicago office leading capability meetings and team building exercises that foster positive team morale. -
Associate Account DirectorW2O Group Oct 2018 - Nov 2018
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Senior Account ManagerW2O Group Apr 2017 - Oct 2018• Support overall account development, fiscal performance and growth by handling monthly billing, financial tracking and forecasting for 5 accounts• Acting Account Supervisor for both AbbVie Pharmaceuticals Medical Affairs and EMD Serono; responsible for internal and external communication, daily account management, strategy & planning and overall client services• Manage digital projects for AbbVie Pharmaceuticals including the development of their Medical Affairs and Oncology websites and several campaign/brand specific landing pages throughout the year• Lead sales-focused, on-site events and digital campaigns for AbbVie Pharmaceuticals brands, including their annual Blue Run Day event, Men’s Health Week digital campaigns and key stakeholder meetings• Manage website maintenance for several EMD Serono brands, including a new launch of their Serostim branded Website and HIVWasting.com DSA Website; oversee maintenance on their Saizen and Fertility Lifelines websites• Plan brand team attendance at medical meetings across the U.S. and lead and prepare clients for on-site expectations; also organized HCP focused dinners and “meet-ups” with brand team members• Develop draft presentations, creative briefs, SOWs, PR materials and other internal/external communications • Manage Account Associates and interns with day-to-day monitoring, internal communications and overall professional development; onboard new hires to help acclimate them to company culture • Culture Club leader and “Chief of Joy” in Chicago office, managing company outings and team events
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Account ManagerTwist Mktg, A W2O Company Mar 2015 - Apr 2017• Assisted in successful new OTC product launch for Galderma Laboratories; secured top-tier coverage and planned product briefing event with prominent attendance, including KOLs, top-tier publications and celebrity appearances• Led team responsible for the development of AbbVie Pharmaceutical’s Veeva based mobile application for sales representatives – AbbVie MSL App – to be used at medical meetings across the globe• Managed and executed digital integrated marketing projects for EMD Serono, including a new website launch and re-branding for all Fertility Lifelines digital assets and collateral materials• Led the development of a Learning Management System to help educate patient navigators and increase awareness of cancer clinical trials for Novartis Pharmaceuticals • Liaised with and secured outside media vendors to help amplify campaign initiatives for Galderma Laboratories and the Break Up with Your Makeup program
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Associate, Strategy & PlanningWcg, A W2O Company Jun 2013 - Mar 2015• Managed key client relations deliverables for integrated tech and healthcare accounts including Apollo Endosurgery, Galderma Laboratories, Verizon Communications and BMC Software• Acted as point-of-contact for Apollo’s LAP-BAND System, helping to align key deliverables for their direct to consumer initiatives, including their award-winning #itFits re-brand campaign• Managed timelines, project trackers and social media channels for Verizon Communications, WCG’s single largest account at the time• Monitored media and worked to secure placement in top-tier national print, online and broadcast media for assigned programs
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Account Associate For Alcohol Poisoning Education InitiativeHill Communications Sep 2012 - Jan 2013Syracuse, New York, Us• Developed communications strategies and processes to raise awareness for APEI• Conducted research to test website's effectiveness• Created detailed implementation plan for Spring 2013• Worked in team atmosphere with objectives and deadlines like a real agency• PRSSA recognized student run agency with paying clients -
Communications Analyst InternPepsico Jun 2012 - Aug 2012Purchase, New York, Us• Provided strategic, analytical and day-to-day tactical support for PepsiCo North America Beverages• Worked closely with PepsiCo’s brand and marketing teams as well as several external agencies• Secured blogger interviews as head PR contact for Sierra Mist Natural’s “Taste of Chicago” event • Developed standardized results reporting template that encompasses social media and traditional media results• Pioneered a new system for calculating traditional media and social media. Developed a scoring system to measure qualitative and quantitative results -
Business Development And Distribution InternHowcast Media Jun 2011 - Aug 2011· Trafficked drivers to site by building an audience on partners' video distribution platforms · Managed, analyzed, and programmed Howcast's YouTube channel · Researched and implemented tactics to drive revenue and playbacks · Helped write, develop, film, and edit footage for Howcast Media
Christopher Nardone Skills
Christopher Nardone Education Details
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S.I. Newhouse School Of Public Communications At Syracuse UniversityPublic Relations And Marketing -
Northfield Mount Hermon
Frequently Asked Questions about Christopher Nardone
What company does Christopher Nardone work for?
Christopher Nardone works for Pan
What is Christopher Nardone's role at the current company?
Christopher Nardone's current role is VP, Integrated Marketing at PAN.
What is Christopher Nardone's email address?
Christopher Nardone's email address is cn****@****ket.com
What is Christopher Nardone's direct phone number?
Christopher Nardone's direct phone number is +197830*****
What schools did Christopher Nardone attend?
Christopher Nardone attended S.i. Newhouse School Of Public Communications At Syracuse University, Northfield Mount Hermon.
What are some of Christopher Nardone's interests?
Christopher Nardone has interest in Animal Welfare, Health.
What skills is Christopher Nardone known for?
Christopher Nardone has skills like Public Relations, Social Media, Facebook, Marketing Communications, Social Media Marketing, Editing, Powerpoint, Writing, Youtube, Excel, Media Pitches, Final Cut Pro.
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