Chris Rixon

Chris Rixon Email and Phone Number

Senior Director Integrated Marketing @ Mews
Newport, GB
Chris Rixon's Location
Newport, Wales, United Kingdom, United Kingdom
Chris Rixon's Contact Details
About Chris Rixon

Senior Marketing and Growth Executive for Technology BusinessesAs an experienced strategic leader with extensive knowhow in driving organic growth across multiple technology sectors, I’ve held pivotal roles in both operational and advisory capacities. Taking a hands-on approach and keeping pace with evolving best practice has allowed me to build a consistent track record of accelerating revenue growth, professionalizing commercial execution and maximizing customer lifetime value.With extensive experience in both portfolio companies and as a member of a Private Equity firm, I have gained a unique and highly practical perspective on the creation of value at all stages of the investment journey.

Chris Rixon's Current Company Details
Mews

Mews

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Senior Director Integrated Marketing
Newport, GB
Website:
mews.com
Employees:
1373
Chris Rixon Work Experience Details
  • Mews
    Senior Director Integrated Marketing
    Mews
    Newport, Gb
  • Mews
    Vice President Demand Generation
    Mews May 2022 - Present
    Amsterdam, North Holland, Nl
    I have responsibility for the strategy and delivery of all demand creation, capture and conversion programs for new and expansion business. The role also spans our Customer Marketing capability - focused on revenue growth, retention and advocacy in existing accounts. Our mission is to realize the full potential of the significant incremental investment arising from Series C and to create a scalable and efficient engine for growth within the GTM function in the context of rapidly evolving buyer behaviour and market dynamics.In addition, I am a member of the Leadership Council, which is the operational counterpart to the C-suite and the group tasked with strategy execution.
  • Agilico
    Chief Marketing Officer
    Agilico Sep 2020 - May 2022
    Southampton , Hampshire (Headquarters), Gb
    I'm part of the amazing Marketing team at the Agilico group. We're on a mission to extend our lead in the UK Workplace Technology market as we continue to serve our customers with solutions to some of the toughest challenges in staying connected, responsive and productive.We're building class-leading messaging and positioning for our group of highly respected brandsWe're transforming the way we generate and accelerate business demandWe're creating a powerful best-in-sector, highly educational content strategy We're cementing and deepening our relationships with our highly valued customers
  • Horizon Capital Llp
    Industrial Partner
    Horizon Capital Llp Sep 2020 - Apr 2021
    London, England, Gb
    Working in advisory capacity on behalf of Horizon Capital - I help accelerate the organic growth of their investments. Working in partnership with their portfolio companies’ leadership teams, I help transform and professionalise commercial strategy and execution. Together, we focus on three key outcomes: Predictable pipeline generation By developing a best-in-sector marketing strategy built to match the behaviour of the highly-informed modern buyer. Revenue and bookings growthBy evolving the sales mindset, skillset, process, methodology, operations, systems and measurement. Maximum customer lifetime valueBy continuously improving the customer experience to help minimise churn and maximise spend.
  • Horizon Capital Llp
    Director, Portfolio Growth
    Horizon Capital Llp Oct 2018 - Sep 2020
    London, England, Gb
    I help accelerate the organic growth of our investments. Working in partnership with our portfolio companies’ leadership teams, I help transform and professionalise commercial strategy and execution. We focus on three key outcomes: Predictable pipeline generation By developing a best-in-sector marketing strategy built to match the behaviour of the highly-informed modern buyer. Revenue and bookings growthBy evolving the sales mindset, skillset, process, methodology, operations, systems and measurement. Maximum customer lifetime valueBy continuously improving the customer experience to help minimise churn and maximise spend.
  • Lyceum Capital
    Director, Portfolio Growth
    Lyceum Capital Jul 2018 - Oct 2018
    London, Gb
    I help accelerate the organic growth of our investments. Working in partnership with our portfolio companies’ leadership teams, I help transform and professionalise commercial strategy and execution. We focus on three key outcomes: Predictable pipeline generation By developing a best-in-sector marketing strategy built to match the behaviour of the highly-informed modern buyer. Revenue and bookings growthBy evolving the sales mindset, skillset, process, methodology, operations, systems and measurement. Maximum customer lifetime valueBy continuously improving the customer experience to help minimise churn and maximise spend.
  • Lyceum Capital
    Digital Director
    Lyceum Capital Feb 2017 - Jun 2018
    London, Gb
    Responsible for driving digitally-enabled commercial excellence across our portfolio of companies.
  • Totalmobile Ltd
    Chief Marketing Officer
    Totalmobile Ltd Aug 2016 - Jan 2017
    Belfast, Belfast, Gb
    The marketing team at Totalmobile is outstanding. In a just few months, we launched a new brand, we completely rebuilt our website, we overhauled the messaging, we redeveloped our campaign strategy, we got serious about metrics and measurement, we developed a kick-ass content library and more.The result: We grew our lead volume by a factor of 10 and we tripled our pipeline. I now work with Lyceum Capital, the owners of Totalmobile, to help them scale some of the best practices that drove our growth right across the portfolio of companies.
  • Cmo Software (Acquired By Mitratech)
    Chief Marketing Officer
    Cmo Software (Acquired By Mitratech) Sep 2015 - Jul 2016
    As Chief Marketing Officer it’s a privilege to work with a talented and cohesive team of marketing leaders. Together, we’re building and executing a marketing-led growth strategy for the company that is exceeding expectations both in terms of pace and impact.An overview of where we focus (for more detail see my Summary above):ContentDigital Demand GenerationSocial Data-driven Decision MakingBrand Audience Design and AcquisitionSales AlignmentMarketing Automation and SystemsMessagingExternal CommunicationsInternal CommunicationsAnalyst Relations
  • Bmc Software
    Director Of Content And Messaging Strategy
    Bmc Software Mar 2015 - Sep 2015
    Houston, Texas, Us
    As the Worldwide Director of Content and Messaging Strategy I am responsible for ensuring that BMC’s positioning in the IT management market is communicated in a highly differentiated and compelling way. By the development of high-value content, effective messaging and the cultivation of those standards across the corporate and solutions marketing teams, I help drive BMC’s reputation as the undisputed expert in contemporary IT management, and reinforce the discipline as the fundamental enabler of digital transformation.My role comprises three primary areas of responsibility: Content creation and thought leadership, messaging development and content strategy and standards.
  • Bmc Software
    Chief Evangelist: Executive Advisory Team
    Bmc Software Mar 2014 - Mar 2015
    Houston, Texas, Us
    I am responsible for the ITSM practice within our Executive Advisory group.My area of focus spans:- All aspects of IT Service Management- The consumerization of IT- Customer experience strategies in service management- Organizational change and design- Optimizing the IT and business relationship- Social collaboration in ITOur mission is to:•Work with our customers to help the build the most effective response to the emerging challenges of digitzation and consumerization•Develop and widely communicate new strategies and best practices for IT management teams •Lead and shape the industry discussion on important topics within the domain of human factors in IT•Create and disseminate useful and practical content to help organization better understand and prepare for the challenges ahead •Recruit, enable and coach senior executives to articulate the unique value BMC can bring to organizations
  • Bmc Software
    Principal Solution Marketing Manager
    Bmc Software May 2011 - Mar 2014
    Houston, Texas, Us
    Principal Solution Marketing Manager: MyITI have responibility for the creation of ideas, messaging and thought leadership materials in support of MyIT, an application that heralds a revolution in the end-user experience of corporate IT. I maintain a strong interest in the practical realities of delivering IT service management in the context of rapid technical and organizational change.
  • Quest Software
    Emea Marketing Director And Manager Emea Communications
    Quest Software Nov 2010 - May 2011
    Aliso Viejo, Ca, Us
  • Bmc Software
    Director, Worldwide Field Marketing
    Bmc Software Mar 2010 - Nov 2010
    Houston, Texas, Us
    I have responsibility for the Field Marketing group across the globe.The group undertakes the design, planning and execution of all field marketing worldwide across the entire BMC portfolio.The role specifically includes full accountability for:- Marketing performance and revenue impact- Operational direction of a sizable team- Full fiscal control and measurement- Marketing strategy and planning- Sales alignment and process integrationOur global operation is complex and divergent in its marketing needs; my role and the role of the group more broadly is to ensure maximum return for the marketing funds we invest, on a country by country basis; whilst, balancing the requirements of corporate and market imperatives.
  • Bmc Software
    Director, Field Marketing Emea
    Bmc Software Nov 2008 - Apr 2010
    Houston, Texas, Us
    I have responsibility for the Field Marketing group across the EMEA region.The group undertakes the design, planning and execution of all marketing activity specific to the EMEA region across the entire BMC portfolio.The role specifcally includes full accountability for:- Marketing performance and revenue impact- Operational direction of a sizeable team- Full fiscal control and measurement- Marketing strategy and planning- Sales alignment and process integrationEMEA is complex and divergent in its marketing needs; my role and the role of the group more broadly is to ensure maximum return for the marketing funds we invest, on a country by country basis; whilst, balancing the requirements of corporate and market imperatives.
  • Bmc Software
    Strategic Marketing Director
    Bmc Software 2000 - Nov 2008
    Houston, Texas, Us
    I have responsiblity for the development of BMC's BSM proposition and its translation into commercially viable solutions for vertical industries. Responsibilities include: - Ownership and evolution of BMC’s industry B.S.M. proposition - Solution evangelism to customer senior executives - Business development into target vertical industries - Building communities around industry challenges and solutions - Coordination of BMC’s vertical market strategy across the value chain - Executive briefings for customers, press and analysts - Internal sales enablement activities and publications - Partner skills and business development
  • Bmc Software
    Business Solutions Manager
    Bmc Software Jan 2005 - Apr 2007
    Houston, Texas, Us
    -Develop and evangelise the B.S.M. proposition in EMEA-Sales skill development for BMC and partners-Special responsibility for CMDB business development in EMEA-Strategic liaison between the business unit and the field-Development of competitive analysis strategy and documentation-Work with regional press and analysts
  • Bmc Software
    Solutions Architect
    Bmc Software Nov 2000 - Dec 2004
    Houston, Texas, Us
    Helping organizations understand and realize the value of an investment in the Remedy ITSM platform.
  • Integra Net Uk Ltd
    Consultant
    Integra Net Uk Ltd 1999 - 2000
    Pre and post sales consulting in a variety of large eCommerce projects.Highlights:Architected the world's first online global payments remittance system
  • Opentrade Uk
    Software Maintenance Group Leader
    Opentrade Uk 1998 - 1999
    Led a team of software engineers responsible for the development and maintenance of financial trading floor applications.
  • Buckinghamshire County Council
    Computing Technician (Highways)
    Buckinghamshire County Council 1990 - 1993
    The development of various software systems for the design and planning of road schemes and traffic control.

Chris Rixon Skills

Sales Enablement Strategy Saas Enterprise Software Competitive Analysis Pre Sales It Service Management Solution Selling Go To Market Strategy Cloud Computing Lead Generation Product Marketing Marketing Strategy Business Intelligence Demand Generation Marketing Strategic Partnerships Salesforce.com Sales Thought Leadership E Commerce Leadership Solution Architecture Sales Process Software As A Service Channel Partners Crm Multi Channel Marketing Cross Functional Team Leadership Virtualization Selling Customer Relationship Management Field Marketing Strategic Planning Sales Management Marketing Automation

Chris Rixon Education Details

  • University Of Hertfordshire
    University Of Hertfordshire
    Computer Science

Frequently Asked Questions about Chris Rixon

What company does Chris Rixon work for?

Chris Rixon works for Mews

What is Chris Rixon's role at the current company?

Chris Rixon's current role is Senior Director Integrated Marketing.

What is Chris Rixon's email address?

Chris Rixon's email address is ch****@****are.com

What schools did Chris Rixon attend?

Chris Rixon attended University Of Hertfordshire.

What skills is Chris Rixon known for?

Chris Rixon has skills like Sales Enablement, Strategy, Saas, Enterprise Software, Competitive Analysis, Pre Sales, It Service Management, Solution Selling, Go To Market Strategy, Cloud Computing, Lead Generation, Product Marketing.

Who are Chris Rixon's colleagues?

Chris Rixon's colleagues are Marcela Méndez, Jenny Carroll, Tierna O'connor, Aisha Honzlová, Dominik Langkabel, Dorothea Niklahs, Caleb J. B..

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