Chris Miller Email and Phone Number
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Chris turns brand strategy and data into customer actions. Ask him how he led marketing teams to improve same store sales in 3-6 months for PostNet, Raising Cane's Chicken Fingers, Bruegger's Bagels and Smoothie King using analytics, creative marketing and winning the trust of franchisees.As an analytically-based marketer and innovator, Chris leads companies to quickly take fact-based, profitable marketing actions. His execution focus is to champion a predictive, consumer insight-based system that drives sales and improves margins with product innovation and creative cross-platform marketing programs. Chris brings expertise in marketing team leadership, brand strategy, new product innovation, marketing calendar planning, advertising creative, media planning, digital marketing, market research, Tableau and COGNOS software and client management. He has led teams at large, medium, and start-up companies, as an employee and consultant.Chris has deep expertise in driving restaurant guest visits and purchase behavior. He has also marketed a wide range of consumer packaged goods, consumer and business technology and professional services.
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Advisory Board MemberCaldo Restaurant Technologies Jul 2019 - PresentAdvising restaurant automation start-up on industry dynamics, key sales constituencies, and marketing considerations. Recruited other Advisory Board members and provide sales and investor leads. -
PrincipalSecret Recipe Marketing Mar 2009 - PresentSecret Recipe Marketing offers technical marketing skills & resources to companies in need of brand strategy, marketing plans, R&D stage gate process implementation, new product development, pricing strategy, marketing ROI optimization, trade area marketing, integration of offline & digital media, and market research. Clients have included start-ups in cyber security (both B2B and B2C divisions), retail pharmacy and home building; top 200 restaurant chains; menu and pricing analytics consultancy; gaming platform; digital video provider; and insurance company.Current projects include helping Fishbowl define the future of restaurant personalization.
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Marketing DirectorTrue Legacy Homes Mar 2022 - Sep 2022San Diego, Ca, UsLead all marketing activities for growing personal and real property services firm helping families with senior home transitions. -
Senior Director, B2B MarketingNextbite Nov 2021 - Feb 2022Denver, Co, UsAdded nurture campaigns and targeting database selection to B2B marketing portfolio. -
Director, B2B MarketingNextbite Feb 2021 - Nov 2021Denver, Co, UsResponsible for driving awareness and leads for restaurant partner recruitment. Lead B2B PR, social media, thought leadership content, websites, lead generation, sales collateral, and trade show programs. Started restaurant partner council.Nextbite provides proven virtual restaurant brands and technology to drive more revenue out of existing restaurant kitchens. Nextbite is powered by Ordermark that helps restaurants take charge of their online ordering, with powerful tools designed to help generate thousands in additional revenue from their current capital investments. -
Vice President Of MarketingPostnet International Franchise Corporation Oct 2019 - Sep 2020Lakewood, Co, UsLed all marketing for design, printing, shipping and other business services franchise network. -
Vice President Of Consumer Analytics And IntegrationCoffee And Bagel Brands Nov 2017 - Jul 2019Lakewood, Colorado, UsLed consumer analytics for Caribou Coffee and Bagel Brands. Directed all Bruegger's marketing activities while integrating into Bagel Brands organization. Served as SVP Marketing for Einstein Bros starting 5/18. -
Menu Innovation And Brand Integration ConsultantCoffee And Bagel Brands Jul 2017 - Oct 2017Lakewood, Colorado, UsCompleted Einstein Bros. menu innovation analysis and Bruegger’s brand and operations SWOT. -
Vice President, MarketingSmoothie King (Skfi) Nov 2015 - Feb 2017Dallas, Tx, UsLed all marketing activities for second largest, fast-growing smoothie brand. Built 2016 marketing calendar that drove 2016 SSS of 9.1% by: promoting an under-marketed line extension; creating a new program from a failed test market; turning a single product LTO into a summer-long brand campaign; revising media plans to accelerate sales seasonality; and securing incremental marketing funds from ingredient partners. Rolled new rewards app in Jan 2017, accompanied by continued SSS growth. Developed guest segmentation and menu strategy and sold in 2017 calendar to corporate and franchisees. Utilized social media analysis to optimize content to drive industry-leading engagement rates at lower cost per thousand and cost per engagement. -
Consumer Research And Pricing Strategy ConsultantSmoothie King (Skfi) Feb 2015 - Nov 2015Dallas, Tx, UsLed research projects to evaluate marketing campaigns and menuboard designs. Developed menu segmentation and pricing strategy and test plan. -
Analysis, Sales & Business DevelopmentCzar Metrics - Now Merged With Fishbowl - Turning Guest Analytics Into Action May 2014 - Oct 2015Led menu engineering research and analysis. Developed new business.
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Executive Vice PresidentSandelman & Associates - Restaurant-Focused Research Firm Sep 2012 - Mar 2014Led and hired Analyst team. Wrote reports and edited analyst client presentations. Key accounts lead. Developed new business including new research products. Raised company profile through press interviews.
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Senior Vice PresidentSandelman & Associates - Restaurant-Focused Research Firm Feb 2011 - Aug 2012Project lead and lead analyst for key Clients. Evaluating how Sandelman’s extensive tracking data and custom research services can add more value to current and future Clients.
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Chief Marketing Officer And R&D And Marketing ConsultantRaising Cane'S Chicken Fingers - Growing Fast Casual Restaurant Apr 2009 - Jan 2011Plano, Texas, UsContracted as consultant from April-October 09 to build scaleable marketing & R&D systems for growing restaurant company. Served as Chief Marketing Officer from Nov 09-Sept 10 to develop 2010 marketing plans that drove 5 point improvement in customer counts. Continued as consultant leading brand equity definition, return on marketing investment, and R&D efforts. -
Vice President MarketingLeapfrog Enterprises - Educational Electronic Toys Oct 2007 - Feb 2009Emeryville, California, UsLed development, execution & analysis of marketing plans, including consumer research & competitive intelligence, advertising, media, promotion, PR, packaging design, and in-store merchandising plans -
Vice President, MarketingTaco Bell Corp - Division Of Yum Brands Nov 2005 - Sep 2007Irvine, Ca, UsLed product portfolio strategy; new product & program pipeline development; and marketing plan driving advertising and media plan development; for Taco Bell traditional, multibrand, and express restaurants -
Various Marketing PositionsTaco Bell Corp - Division Of Yum Brands Jul 1996 - Oct 2005Irvine, Ca, UsSenior Director, Menu Strategy and Non-traditional Channels Marketing; Director, New Product Marketing and Calendar Strategy; Senior Manager, New Product Marketing; Manager, Advertising -
Account SupervisorYoung & Rubicam Advertising Oct 1994 - Jun 1996New York, Ny, UsLed agency team and managed strategy, creative development, media planning and new product opportunity analysis for Clorox (Liquid Plumr, Hidden Valley Ranch Salad Dressings, Kingsford and Matchlight Charcoal, Combat Insecticide), Golden Grain (Rice-a-Roni), and Xerox (Home Office Products) Companies -
Various Account Management PositionsYoung & Rubicam Advertising May 1990 - Sep 1994New York, Ny, UsAccount Executive, Assistant Account Executive, Account Coordinator
Chris Miller Skills
Chris Miller Education Details
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Harvard UniversityEuropean History; Economics And Statistics Coursework. -
Deerfield AcademyCollege/University Preparatory And Advanced High School/Secondary Diploma Program
Frequently Asked Questions about Chris Miller
What company does Chris Miller work for?
Chris Miller works for Caldo Restaurant Technologies
What is Chris Miller's role at the current company?
Chris Miller's current role is Analytical, creative marketing leader, consultant, advisor.
What is Chris Miller's email address?
Chris Miller's email address is ch****@****bite.io
What is Chris Miller's direct phone number?
Chris Miller's direct phone number is +121421*****
What schools did Chris Miller attend?
Chris Miller attended Harvard University, Deerfield Academy.
What are some of Chris Miller's interests?
Chris Miller has interest in Running/hiking/biking, Marketing Training/development, Antique Toy Collecting, Skiing, Politics, Education, Public Speaking, Dance, Business Strategy Training, Poverty Alleviation.
What skills is Chris Miller known for?
Chris Miller has skills like Strategy, Marketing Strategy, Marketing, Market Research, Brand Architecture, Leadership, Product Marketing, Digital Marketing, Brand Management, Advertising, Content Strategy, Product Development.
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