Associate Director, Product Marketing
CurrentChampion the development of product positioning, messaging, and marketing toolkits across North America, Europe, and Asia.
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@rbc.com
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3 phones found area 847, 416, and 800
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LinkedIn matched
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Christy Bipes is listed as Global Product Marketer at RBC Global Asset Management, a with 768 employees, based in Greater Minneapolis-St. Paul Area, United States. AeroLeads shows a work email signal at rbc.com, phone signal with area code 847, 416, 800, and a matched LinkedIn profile for Christy Bipes.
Christy Bipes previously worked as Associate Director, Product Marketing at Rbc Global Asset Management and Assistant Vice President, Marketing at Rbc Global Asset Management. Christy Bipes studied at Holder Of Cfa Institute Certificate In Esg Investing.
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Associate Director with extensive experience in product marketing, investments, brand-building campaigns.• Skilled at partnering across departments and with all levels of an organization to develop solutions to complex challenges and develop effective positioning, strategy and tactics• Experienced asset management marketer across Institutional and Retail advisory channels• Extensive knowledge across asset classes and vehicle types - alternative, equity, fixed income, ESG investments; and corresponding value for investor segments, regulatory oversightSpecialties: Financial services, product marketing, alternative investments, marketing campaigns, skilled collaborator, natural leader and experienced people manager, brand and communications background.Series 7 and 66 Licensed.
Listed skills include Marketing Communications, Marketing, Integrated Marketing, Strategy, and 21 others.
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Global
Champion the development of product positioning, messaging, and marketing toolkits across North America, Europe, and Asia.
Minneapolis, Minnesota, United States
Greater Minneapolis-St. Paul Area
Develop integrated brand-building campaigns and value-add programs across digital, social, and e-distribution platforms- via webinars, forums, conference sponsorships and speaking opportunities; and through advertising and earned media with industry leading institutions, publications, media outlets. Visualize the ideal client journey and collaborate cross-departmentally to build technology structures that enable a customized, relevant outreach to each prospect segment, while gathering data for feedback and ROI measurement.
Minneapolis, Mn
Conceptualized content with SMEs and drove stakeholder collaboration to define objectives and develop tactics to support business strategy. Managed marketing launch of nine mutual funds and eleven investment strategies- developing product differentiators, scalable messaging and sales toolkits, sales training, and managing public and investor communications.
Minneapolis, Mn
Collaborated with channel marketing, product, and portfolio managers to translate difficult investment concepts in to content and formats tailored to retail, financial intermediary and institutional investor channels. Managed a team of five, and oversaw 220+ marketing materials/quarter; reducing departmental costs by $70,000 annually.
Integrated Bank of America and RiverSource’s Marketing Services teams during the acquisition of Columbia Management while the firm grew to $344 billion AUM. Oversaw a 225% increase in output and improved speed to market, two quarters ahead of schedule. Managed four distinct brands under the firm’s umbrella.
Greater Minneapolis-St. Paul Area
Implemented the templating and automation of marketing collateral into a new vendor, requiring project management over a two-year time frame. Collaborated with Sales and Client Service to create custom materials and support 40 sales meetings/quarter.
• Developed and managed marketing materials for a $270 million international passenger and guest services company. Responsibilities included project management, trafficking, graphic design and tradeshow management. Close partnering with internal sales and product development teams to produce appealing products and effective promotions while working under tight timelines and budgets, and managing multiple projects simultaneously.• Conceptualized and produced integrated marketing campaign for Smarte Wheels® strollers featuring direct mail and web-hosted videos to retail shopping center managers• Coordinated artwork requests, printed advertising, and production of all advertising and graphics for 30,000 carts, lockers, strollers, customer service kiosks annually
Other employees you can reach at rbcgam.com. View company contacts for 768 employees →
Harshal C.
Colleague at Rbc Global Asset ManagementToronto, Ontario, Canada
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Glen Malcolm
Colleague at Rbc Global Asset ManagementToronto, Ontario, Canada
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Samuel Shen, Pfp®
Colleague at Rbc Global Asset ManagementVictoria, British Columbia, Canada
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Tejasvi Kathuria
Colleague at Rbc Global Asset ManagementVancouver, British Columbia, Canada
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Fandi Kamran Pfp® Ripc Bco
Colleague at Rbc Global Asset ManagementToronto, Ontario, Canada
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Simon W.
Colleague at Rbc Global Asset ManagementLondon Area, United Kingdom
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Luke Rampino
Colleague at Rbc Global Asset ManagementGreater Toronto Area, Canada
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Andrew Sohm
Colleague at Rbc Global Asset ManagementBurlington, Ontario, Canada
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Linda Yee
Colleague at Rbc Global Asset ManagementVancouver, British Columbia, Canada
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David Fallico,Cfa,Caia
Colleague at Rbc Global Asset ManagementCanada
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Activities and Societies: Iowa Women's Lacrosse Club Team - Player & PR Coordinator
Semester 2003 Study Abroad-
Quick answers generated from the profile data available on this page.
Christy Bipes works for RBC Global Asset Management.
Christy Bipes is listed as Global Product Marketer at RBC Global Asset Management.
AeroLeads has found 1 work email signal at @rbc.com for Christy Bipes at RBC Global Asset Management.
AeroLeads has found 3 phone signal(s) with area code 847, 416, 800 for Christy Bipes at RBC Global Asset Management.
Christy Bipes is based in Greater Minneapolis-St. Paul Area, United States while working with RBC Global Asset Management.
Christy Bipes has worked for Rbc Global Asset Management, Rbc Global Asset Management (U.S.) Inc., Columbia Management, Riversource Investments, and Smarte Carte.
Christy Bipes's colleagues at RBC Global Asset Management include Harshal C., Glen Malcolm, Samuel Shen, Pfp®, Tejasvi Kathuria, and Fandi Kamran Pfp® Ripc Bco.
You can use AeroLeads to view verified contact signals for Christy Bipes at RBC Global Asset Management, including work email, phone, and LinkedIn data when available.
Christy Bipes studied at Holder Of Cfa Institute Certificate In Esg Investing.
Christy Bipes is listed with skills including Marketing Communications, Marketing, Integrated Marketing, Strategy, Advertising, Mutual Funds, Graphic Design, and Investments.
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