Christy Randle Email and Phone Number
Experienced professional skilled in marketing, leadership, strategy, and social media management. Proven track record in team leadership, and delivering exceptional results. Proficient in social media management with a talent for executing effective digital marketing strategies. With a strong ability to solve complex problems and excellent organizational skills, I thrive in fast-paced environments where I can make a meaningful impact.As Senior Marketing Director for Nahakama’s multiple subsidiaries, I led the overall marketing strategy, including branding, website development, and product marketing. I launched social media channels, created brand guidelines, managed website projects, and developed product-to-market processes. As Social Media Manager at It Works! Global, a beauty and nutrition company with over $750M in annual sales, I executed a global social strategy, resulting in a substantial increase in followers and impressions across all platforms. I managed a team, set strategic goals, and aligned the content strategy with core business objectives.At Origami Owl, the fastest-growing Direct Sell Company in 2013 with annual sales of over $250M, I executed marketing strategies, managed social media platforms, and played a pivotal role in the development of an award-winning corporate strategy. I successfully launched a foreign-language website, managed teams, and optimized websites.I hold a Bachelor of Arts degree in Communication from Michigan State University. I am passionate about making a positive impact and contributing to organizational success. I am available for collaborations or opportunities in marketing, leadership, strategy, social media, and more. Let’s connect! Specialties: Marketing, Leadership, Strategy, Social Media, Digital Marketing, Team Management, Operations, Google Analytics, Branding, Training, Organization, and Communication.
Love My Nutritionals
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Chief Digital Officer (Cdo)Love My Nutritionals Oct 2023 - PresentEllenton, Florida, United StatesChief Digital Officer at Love My Nutritionals -
Ceo/OwnerR & C Squared Llc Dec 2020 - PresentParrish, Florida, United States• Developed a comprehensive direct-to-consumer social media and digital marketing strategy for a $5B global consumer goods company• Created the social media strategy for Love My Flavor Drops• Designed a micro-influencer strategy for Love My Flavor Drops that boosted website traffic and conversions, and increased revenue 5x• Established the social media, website, SEO, and blog strategy for Really Simple Crafts• Built several new websites and landing pages for various companies utilizing WordPress and Wix -
Senior Director Of MarketingNahakama, Llc Mar 2019 - Oct 2022Clearwater, Florida• Responsible for the overall marketing strategy including social media, digital marketing, website, content, product, and brand, for Nahakama’s subsidiaries: Health Care Pro Team, NAHA Health, and Arisanna Group/Farms/White Label• Worked with marketing partners to collaborate on website and product development• Created brand guides, logos, and company values• Launched all social media channels and executed successful social media campaigns• Built wireframes, and oversaw the development of all subsidiaries’ websites• Created social media content, branding, and websites for partner brands: Happy Cat Hemp Litter and Oley Hemp Farms• Researched and analyzed relevant market and patient data to support state government demonstration proposals• Organized information and developed competitive reviews, and pricing recommendations for new product lines
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Social Media ManagerIt Works! Global Mar 2018 - Mar 2019Palmetto, Fl• Responsible for strategy, growth, and reach of all of It Works! Global corporate social media channels and key company executives' social media channels• Worked with cross-functional teams to develop a comprehensive global social media strategy• Created and published thoughtful, and engaging social media content daily – this included brainstorming, researching, writing copy, managing photography, and/or graphic design requests• Created and distributed the global social media calendar supporting the monthly marketing and sales plan• Hired, trained, and managed the social media team creating subject matter experts in Facebook, Instagram, Pinterest, Twitter, and Snapchat thereby maximizing the impact of each social channel • Defined and tracked analytics tying key social metrics back to core business objectives• Participated in corporate events, incentive trips, and training sessions, documenting activity and excitement• Acted as interim Director of Marketing and Director of Digital Marketing during maternity leaves• Substantially Increased It Works! social media impact:• Facebook – gained 216,000 likes• Instagram – gained 80.4K followers• Pinterest –gained 41.2K followers• Twitter – gained 23.8K followers• Launched a private Facebook group that gained over 43K followers in one month• Developed hashtags that generated millions of impressions such as 4.2M impressions for #ItWorksAdventure -
Social Media Team LeadIt Works Global Aug 2015 - Mar 2018Palmetto, Fl -
Marketing AssociateOrigami Owl Jul 2013 - Jan 2015Phoenix, Arizona Area• Responsible for executing marketing strategies, managing social media, and supporting marketing initiatives • Developed social media content, built brand credibility through daily engagement, worked on social campaigns with vendors, and managed social media contests• Implemented an Origami Owl Corporate Award Strategy and successfully garnered 19 prestigious awards • Executed digital marketing campaigns from concept through post-launch • Member of critical User Acceptance Testing (UAT) team for new Content Management System - tested software to make sure it could handle required tasks in real-world scenarios, according to specifications• Led first foreign language website launch – US Spanish: developed objectives, created and maintained project timeline with tasks and milestones, and managed translation vendor• Oversaw an internal bilingual team that reviewed and revised all translated materials to ensure brand voice• Handled website updates - set up and organize product SKUs, created product categories, managed the home and shop page, input product descriptions, uploaded documents, and assisted with troubleshooting -
Research AssistantMichigan State University Aug 2012 - May 2013East Lansing, Michigan, United States• Recruited by Professor, Jessica Russell, as a Research Assistant for Fall 2012 and Spring 2013 semesters to conduct research on campus and code research conducted by Professor Russell with healthcare practitioners -
Research AssistantMichigan State University Aug 2012 - Dec 2012East Lansing, Michigan• Recruited by Joseph Walther, PhD., as a Research Assistant for the Fall semester of 2012 to work on active research projects including coding research and attending meetings -
Cash Office AdministratorTjx Apr 2010 - May 2012Lansing, Michigan Area• Managed the company’s cash office - Set up and opened cash registers, completed audits, tracked daily sales, managed reports, and handled bank deposits.• Completed sales transactions, restocked, and organized the store.• Assisted with SKU product mark-downs. • Provided exceptional customer service. -
Marketing And Communications InternHome Interiors & Gifts May 2008 - Dec 2008Carrolton, TxPart-time position working with Vice President of Marketing and Communications in a $300 Million Direct Sell Party-Plan home decor company.• Assisted in the development of Product Information Pages for the consultant website portal• Proofed catalog, brochures, and all printed marketing materials• Participated in conference calls, staff meetings, and events with consultants -
Marketing AssistantSuzanne.Com Jun 2006 - May 2008Grand Rapids, Michigan, United StatesPart-time Marketing internship working with the Vice President of Communications in a start-up multi-level marketing company.•Organized photo intranet files by type, product, lifestyle, and topics•Worked with Marketing and Communication teams to assist on various projects involving strategy development and project management•Participated in events, photo/video shoots, and product training
Christy Randle Skills
Christy Randle Education Details
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Communication Arts And Sciences
Frequently Asked Questions about Christy Randle
What company does Christy Randle work for?
Christy Randle works for Love My Nutritionals
What is Christy Randle's role at the current company?
Christy Randle's current role is Chief Digital Officer at Love My Nutritionals | Passionate Digital Marketing Professional | Social Media Expert.
What schools did Christy Randle attend?
Christy Randle attended Michigan State University.
What skills is Christy Randle known for?
Christy Randle has skills like Leadership, Product Marketing, Powerpoint, Social Media, Online Marketing, Facebook Marketing, Content Management, Retail, Pinterest Marketing, Sales, Graphic Design, Start Ups.
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christy randle
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christy randle
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