Christy Roberts

Christy Roberts Email and Phone Number

Digital Marketing Director @ Master Electronics
Phoenix, AZ, US
Christy Roberts's Location
Oceanside, California, United States, United States
Christy Roberts's Contact Details
About Christy Roberts

Growth and Performance Marketing Executive with 15+ years of leading marketing for start-ups to global companies including Dell, Petco, Lancôme, HP, Walmart, and Samsung. I serve as an industry thought leader, disruptive change agent, and influential business partner; effectively integrating the people, processes, and best practices to consistently maximize ROI. As a strategic thinker and risk taker, I thrive in rapidly changing and challenging work cultures where I can coach and mentor team members to fearlessly drive brands to unprecedented levels of success.

Christy Roberts's Current Company Details
Master Electronics

Master Electronics

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Digital Marketing Director
Phoenix, AZ, US
Website:
masterelectronics.com
Christy Roberts Work Experience Details
  • Master Electronics
    Digital Marketing Director
    Master Electronics
    Phoenix, Az, Us
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  • Wily Digital
    Owner And Senior Growth Marketer
    Wily Digital
    Phoenix, Az, Us
  • Wily Digital
    Senior Growth Marketer
    Wily Digital Jul 2015 - Present
    Growth marketing lead and fractional marketing services for D2C organizations. Developing and implementing integrated online strategies across paid search, influencer, website, affiliate, social media, email, and programmatic advertising.
    View
  • Natural Balance Pet Foods, Inc.
    Director Of Marketing
    Natural Balance Pet Foods, Inc. Apr 2021 - Aug 2023
    San Diego, Ca, Us
    Successfully established and built the marketing organization from the ground up, playing a pivotal role in its conception, development, and growth. Assembled and led a high-performing marketing team focused on product marketing across paid media, website, social media, influencer, PR, email, retail stores, and tradeshows.
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  • Torrid
    Director Of Performance Marketing
    Torrid Aug 2019 - Jul 2020
    City Of Industry, Ca, Us
    Built and led the performance marketing organization driving ecommerce and B&M sales. Developed and managed the ecommerce marketing strategy, tactical channel plans, budgets, reporting, and forecasting.
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  • Petco
    Digital Marketing Director
    Petco Sep 2017 - Jun 2019
    San Diego, California, Us
    Led the marketing organization transformation from an agency support model to an in-house digital marketing team that exceeded ecommerce and in-store sales goals. Recruited, trained, and led a team of digital marketing professionals supporting paid and owned digital channels.
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  • Solar Gard, Saint-Gobain
    Global Marketing Lead
    Solar Gard, Saint-Gobain Sep 2016 - Sep 2017
    San Diego, California, Us
    Launched an integrated global marketing organization leading region-specific digital marketing strategy and planning.
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  • Dialog Group - Marketing Agency
    Account Lead
    Dialog Group - Marketing Agency Nov 2014 - Jun 2015
    Austin, Tx, Us
    Led the Lenovo agency team in the conception, development, and delivery of marketing assets for email, website, display, video, mobile, and print campaigns.
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  • Nfusion - Digital Marketing Agency
    Account Lead
    Nfusion - Digital Marketing Agency Nov 2012 - Oct 2014
    Austin, Tx, Us
    Team lead developing integrated omnichannel marketing campaigns for Samsung’s B2B and B2C business units in addition to managing clients in hospitality, financial services, telecom, and publishing.
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  • Dell
    Senior Marketing Manager
    Dell Nov 2006 - Sep 2012
    Round Rock, Texas, Us
    Progressed through various global product marketing manager roles with expertise in B2C and B2B industries.
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Christy Roberts Skills

Email Marketing Direct Marketing Digital Marketing Marketing Strategy Online Marketing Sem Integrated Marketing Marketing Communications Online Advertising Ppc Social Media Marketing Google Adwords Strategy Seo Data Analysis B2b Marketing Affiliate Marketing Omniture Web Analytics Marketing Lead Generation Advertising Search Engine Marketing Social Media Optimization Pay Per Click Leadership Social Media Consulting Social Media Roi Social Media Advertising Corporate Social Media Web Content Writing Content Development Content Marketing Web Video Seo Copywriting Search Engine Optimization Off Page Seo Digital Strategy Mobile Content Google Analytics Multi Channel Marketing Data Presentation Statistical Data Analysis Sustainability Google Webmaster Tools Paid Media Paid Search Strategy Social Media Management

Christy Roberts Education Details

  • Oregon State University
    Oregon State University
    Marketing

Frequently Asked Questions about Christy Roberts

What company does Christy Roberts work for?

Christy Roberts works for Master Electronics

What is Christy Roberts's role at the current company?

Christy Roberts's current role is Digital Marketing Director.

What is Christy Roberts's email address?

Christy Roberts's email address is cr****@****rid.com

What is Christy Roberts's direct phone number?

Christy Roberts's direct phone number is +161962*****

What schools did Christy Roberts attend?

Christy Roberts attended Oregon State University.

What are some of Christy Roberts's interests?

Christy Roberts has interest in Animal Welfare.

What skills is Christy Roberts known for?

Christy Roberts has skills like Email Marketing, Direct Marketing, Digital Marketing, Marketing Strategy, Online Marketing, Sem, Integrated Marketing, Marketing Communications, Online Advertising, Ppc, Social Media Marketing, Google Adwords.

Who are Christy Roberts's colleagues?

Christy Roberts's colleagues are Zorro Negro, Berkol Sam, Vanessa Gonzalez, Sanjay Patil, 项海云, Darnesha Mckenzie, Audrae Buehl.

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