Spearheading SA's efforts to forge robust partnerships within the creator ecosystem, focusing on gaming platforms like Roblox and Fortnite, mobile  gaming, OTT, FAST, and edutainment sectors. Strong focus on cultivating relationships, driving monetization strategies, and enhancing SuperAwesome's partners' success.

+Strategically collaborated with top-tier AAA publishers to design and execute innovative strategies, successfully establishing and expanding market presence for in-game advertising campaigns, catering specifically to the dynamic needs of ad agencies.+Spearheaded establishing and growing dynamic partnerships with professional sports clubs, focusing on maximizing the impact and benefits of virtual stadium signage for brands.+Devised and executed innovative sales enablement strategies, effectively unlocking new commercial and promotional potentials for brand sponsors tailored to the high-impact world of advertising within video games. +Instrumental in orchestrating a significant transformation of Bidstack's approach to the advertiser business through close collaboration with internal teams and stakeholders.

+Acted as general manager of business development in North America, with overall responsibility for developing and implementing strategies to grow AAA supply partnerships and revenue.+Built a high-performance partnerships team that can execute on strategic vision across the gaming ecosystem.+Led a collaborative initiative with Anzu's sales and creative teams to innovate and develop cutting-edge in-game advertising strategies specifically tailored for AAA games.+Focused on creating advertising solutions that resonate with brands and agencies, ensuring high engagement and value in the dynamic gaming landscape.+Played a key role in positioning these in-game advertising opportunities as attractive and effective platforms for agencies looking to tap into the lucrative gaming market.

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• Responsible for leading deal creation and evaluation for a potential large-scale transaction of an exclusive partnership.• Created the valuation, deal structuring, term sheets, and definitive agreements for strategic deal targets and played a vital role in upfront idea generation, business planning, financial and legal due diligence, and post-close integration planning. • Managed Yahoo's monetization partnerships with new, established, and emerging partners, as well as the vendor relationships required to support Yahoo's mobile ad business. • Collaborated cross-functionally to establish business operations, ensured seamless execution of new initiatives, and developed go-to-market strategies and execution plans needed to drive rapid revenue growth for Yahoo's Publisher Identity Products.

• Responsible for new business development and management across mobile, native, web, and CTV publishers.• Enhanced the company’s reputation as leading Mobile Publisher Ad Technology and Monetization platform in the Americas and APAC.• Negotiated contracts and constructed creative deal terms for existing and new partnerships.• Reshaped top 20 revenue generating publishers on Verizon Advertising Platform in less than a year• Provided mentorship and direction to junior team members and contributed to global sales training to continually enhance Yahoo's effectiveness as an organization

-Built a market position by locating, developing, defining, negotiating, and closing business relationships for video advertising.-Developed and advanced partnerships with top publishers using video advertising in the United States by understanding partners’ overall business and making strategic recommendations using a consultative approach.

• Operationalized partner products and strategies for post-Nexage merger• Led development and execution of strategic partnerships (data, monetization, advertising, sponsorships) with top app developers and publishers on the West Coast and Latin America.• Created and managed GTM strategies for target partners, including EA, FoxNews, Demand Media, Pandora, Disney, Stitcher, Weatherbug, and PicsArt.• Managed and consulted 40+ premium publishers on monetizing and growth strategies• Presented information on industry trends and digital strategy at multiple mobile conferences, including iDev360, 360intersect, LA Dev Week, Andevcon, Android BBQ, and Detroit Mobile Monday.• Synthesized data, campaign metrics, performance analytics, and market feedback for business reports, c-level meetings, and account management recaps to evaluate any concerns, trends, or opportunities.• Led multi-million-dollar outsourced campaign opportunities for the Global Monetization Solutions team and communicated cross-functionally with operations and sales teams to ensure complete delivery of campaigns