Chris Weakley Email & Phone Number

My passion lies in brand building and bringing to life big creative ideas that generate meaningful and engaging brand experiences.I develop world-class marketing strategies that drive brand awareness, grow revenue and market share, and maximize ROI for luxury, lifestyle and technology brands. With 15+ years successfully creating and nurturing breakthrough, integrated cross-platform media campaigns that build meaningful connections with consumers, I most enjoy:ELEVATING BRAND AWARENESS & GLOBAL DEMANDDescribed by clients and peers as a “marketing Swiss Army knife”, I love unearthing a brand’s story. >> At TSG, I grew awareness for platinum jewelry to nearly 100% and consumer awareness of the Gemological Institute of America (GIA) from 7% to 37%. >> At Robbins Brothers, I contributed to an increase in sales while improving marketing ROI by creating a cost-saving, in-house digital marketing and media team.LEADING INNOVATIVE, MULTIDISCIPLINARY TEAMSBold, creative, and collaborative, I enjoy sparking innovation. Known as a “dot connector,” I lead multidisciplinary teams in research, digital strategy, branding, creative, new media, social media and production. >> While at TSG, I tripled a client’s operations and grew their market share by facilitating their first global marketing planning among 7 countries.EXECUTING AN INTEGRATED MARKETING & COMMUNICATIONS STRATEGY >> Achieved GIA’s brand awareness and demand goals by implementing an integrated digital media strategy. The result? 40% increased consumer preference for GIA’s diamond grading reports in the U.S.I always enjoy a lively conversation about what it takes to create breakthrough marketing campaigns.

Listed skills include Digital Strategy, Social Media Marketing, Marketing Strategy, Integrated Marketing, and 46 others.

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  University Of California, Santa Barbara

  Political Science And Communications