- Owned all Marketing in a complex, matrixed organization, functioning as HostGator’s most senior marketing leader.- Planned and organized the marketing functions and operations, including Branding, Product Marketing, Customer Acquisition, Creative, Web, and Customer Lifecycle Management (Email Marketing), ensuring they project the company's unique voice and value.- Launched HG's Website Builder, the company's first step into a broader product category, competing with Wix and Squarespace, driving double-digit growth every month for the last 6 months.- Grew the HostGator Marketing team from 5 to 23.- Developed and executed HostGator's brand positioning, go-to-market plans, and annual cross-functional initiatives, as well as working with Deutsch, a major New York Agency, to refine market position and messaging.

- Owned all the customer acquisition operations, created and implemented the marketing strategy.- Integrating Affiliate Marketing, Social Media Marketing, PPC, SEO, Content Marketing, Other Online and Offline media programs into a high-performance marketing mix.- Led, influenced, and grew the Marketing Department, cultivated a team dynamic that fostered rapid experimentation to accomplish aggressive growth.- Drove 20% YoY new hosting cash growth through website optimization and pricing optimizations, winning the Shackleton Award", the company's President's Award.- Executed Endurances most successful promotions ever. Endurance’s first globally coordinated promotion.

- Planned and executed all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns, while identifying trends to optimize spend and performance.- Partnering with Social Media and PR to engage customers and prospects, while executing TV ad buys via Google TV or other online media via Revision3.- Provided SEO guidance for a portfolio of online brands including 2 Spanish language sites. - Managed Analytics implementations on Dotster properties, while gathering data from web analytics and BI sources to track and analyze campaign and company performance.