Chris Wujcik Email & Phone Number

St Louis, Missouri, United States

Helping brands, properties and agencies navigate the complex sponsorship and media landscape

New Berlin, WI

Founded in 1979, GMR is an innovative global sponsorship and experiential leader, connecting brands and their consumers through shared passions. We change how people think, feel and behave through the power of experience. Experiences founded on data, rooted in insight, grounded in strategy, designed meticulously and executed flawlessly. Our passionate.

New Berlin, WI

New Berlin, WI

Greater St. Louis Area

• Promoted to direct relationships and negotiations with local team sponsorships nationwide.
• Develop strategy, and provide direction and leadership to a 5-person local media buying group, to support brand marketing goals and objectives through stadium signs, TV, cable radio, logo rights, and promotions.
• Work directly with Brand Marketing Teams, Geographic Marketing, and Field Personnel to strategically develop local media buys and implement across media channels for brands including Budweiser, Bud Light, Michelob.
• Directly negotiate sponsorship deals and oversee relationships with professional sports teams in the St. Louis and New York markets, while providing oversight of business with 100+ total teams in NFL, MLB, NBA, and NHL.
• Develop and execute strategy for engaging with consumers via themed areas and branded spaces; create new content-driven activations that truly engage fans with the A-B brands, ultimately including them as an integral.

Greater St. Louis

• Promoted to manage professional sports property relationships and team broadcast partners nationwide.
• Managed relationships and served as day-to-day contact for 40+ NFL, MLB, NHL, and NBA teams and their various broadcast media partners in 15+ markets; drafted purchase summaries and communicated completed buys to key.
• Coordinated the execution and communication of contracted elements with Brand Managers, Media Planners, Geographic Marketing, Sports Marketing, Field Media, and Production.
• Evaluated sponsorship proposals and presented purchase recommendations to gain internal alignment and a renewal strategy.
• Negotiated contract terms and language with partners and worked closely with the legal department to draft agreements.

Greater St. Louis Area

• Promoted to maintain regular contacts and ensure a strong relationship with local and professional team partners.
• Oversaw a team of 5 Media Buyers purchasing media for the Anheuser-Busch beer brand portfolio and the Anheuser-Busch theme parks including SeaWorld and Busch Gardens.
• Summarized proposals for sports facilities and team broadcast partners, helped to develop a strategy for creating a partnership, assisted in negotiations with teams, drafted contracts once a deal was finalized and.
• Accompanied Senior Buyers/Buyers to annual local TV meetings with stations and theme parks or wholesalers to set annual goals and create partnerships that helped reach consumers in creative ways.
• Negotiated and placed all local TV buy in markets such as New York, Los Angeles, St. Louis, Philadelphia, and Boston.

Greater St. Louis Area

• Hired to manage local media buys and formulate sports sponsorships/promotional opportunities.
• Negotiated, executed, and stewarded all spot television (TV and cable) in top 25 markets for the A-B beer brands and theme parks, while maintaining budget and achieving gross rating point goals.
• Formulated promotional opportunities for theme parks by leveraging quarterly TV buys.
• Organized meetings with local television stations to set annual goals and discuss added value promotions.

Lexington, Kentucky Area

• Promoted to develop and create sound media strategies, plans, and buys based on a clear understanding of client objectives for a full-service advertising agency which develops strategic marketing/media plans to help.
• Led a team of 5 Media Buyers/Planners to plan, negotiate, and manage multi-million dollar media buys in over 30 markets for broadcast, cable, and syndication network deals on behalf of clients Fazoli’s and Valvoline.
• Built strategies to efficiently utilize broadcast budget based on client budget, target audience, and gross rating point goals.
• Analyzed marketplace trends, and presented client buy summaries and evaluations of post-buy analyses.

Lexington, Kentucky Area

• Promoted to oversee and manage a 2-person media buying team which handled local media buys for Fazoli’s and Valvoline.
• Negotiated and purchased exclusive local TV, cable, and radio, and outdoor in assigned markets.
• Managed relationships and served as day-to-day contact for company-owned and franchised locations / markets.

Lexington, Kentucky Area

• Recruited and promoted to plan and buy media for a variety of clients.
• Provided planning and buying support for media activity for clients which included UK Healthcare, Cooker Restaurants, Fazoli’s, and Valvoline Instant Oil Change.
• Built a strong skill set, and gained experience in local TV, cable, radio, out-of-home, and print media.