Chris Zajko Email & Phone Number

Sydney, Nsw, Au

Freelance senior brand and marketing consulting specialising in youth culture, entertainment, arts, music, events, tech and like-minded brands.Current / recent clients include:- Plate It Forward Hospitality Group: Marketing Consultant- SXSW Sydney 2023: Marketing Strategy & Creative Consultant- St. Jerome's Laneway Festival 2024: Brand & Marketing Director ANZ- St. Jerome's Laneway Festival 2023: Brand & Marketing Director ANZ- Lemon Scented Tea Creative Agency consultant ANZ- Sydney Writers' Festival 2022: Head of Marketing & Digital

Australia

Online and in-person private, group and corporate breathwork sessions and workshops with clients across APAC, UK and EU.

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Amsterdam, North Holland, Netherlands

Establishing, leading and growing Wilderness Agency's new EMEA team, based in Amsterdam.Key clients: Intersport Group - BBC Studios - Rocket - Piece of Magic Entertainment.

Amsterdam, North Holland, Netherlands

London, England, United Kingdom

Head of brand and marketing for the UK's biggest outdoor cinema producer's 7 iconic brands - The Luna Cinema, Luna Kids, The Luna Cinema Winter, Luna Beach Cinema, FriendsFest, FriendsFestive and the brand new offering, Luna Drive In Cinema.• Overseeing national UK marketing activities across the portfolio.• Consulting with key stakeholders to maximise brand impact and drive revenue; brand sponsors, media partners, clients and co-presenters.• Managing a multi-function in-house marketing, paid media, creative and social media team and a suite of external agencies and freelancers.

Sydney, Australia

• Chief brand and marketing lead for Australasia’s best music festival (NME Awards) across seven cities in three countries (Australia, NZ and Singapore) driving 30% uplift in revenue year-on-year.• Strategic marketing integration and account management for globally-renowned brand partners, including Apple Music’s first ever APAC festival partnership.• Leading an annual global integrated marketing strategy across owned, earned and paid channels.• Overseeing a cross-functional team of media, digital, creative and PR agencies and contractors.• Advising on branding and digital strategy for some of the world’s biggest artists.• Overseeing re-branding across all touch points, including a new award-winning content platform.• In addition to my role as Head of Marketing for Laneway Festival, I also consulted and provided support across other parts of the business: Laneway Presents (our touring arm), LNWY.co (our new music editorial publishing platform) and Lunatic Entertainment (our artist management arm).

Sydney, Australia

Sydney Festival is an international arts festival presenting over 450 performances and 150 events performed by over 1,300 artists from 17 countries at 49 venues across music, theatre, dance and art throughout the month of January with an attendance of 650,000+. • Leading a high-performing marketing, PR, digital and design team while administering a large seasonal marketing budget.• Overseeing marketing strategy, branding and communications for many bespoke simultaneous campaigns.• Leading a complete re-brand across all channels resulting in national media coverage of the project.• Managing partner integration, strategy, creative and reporting spanning global blue chip brands.• Briefing and managing media, digital and creative agency partners.• Devising a complex festival-wide content strategy across social, web, email and affiliate channels.

Tokyo, Japan

Engawa Global (formally BC Media) is a Japanese brand relations company committed to connecting businesses from Japan and around the world. Engawa is also the publisher of Tokyo Weekender - the oldest English-language lifestyle magazine/web magazine in Japan (est. 1970).My role traversed both sides of the business as a marketing & digital consultant / account manager for Engawa's brand clients (UFC Japan, Lexus, Omotenashi Selection, Okura Hotels, Nikko Hotels) as well as staff writer & content producer for Tokyo Weekender.

Tokyo, Japan

The Japan Times is Japan's largest & oldest English-language daily newspaper.I worked as the editor of the newspaper's Film pages, within the Life & Culture division.

Sydney, Australia

Contract role leading a multi-disciplinary team to drive marketing success and ticket sales for Australia’s largest multi-venue arts and music festival.

Sydney, Australia

Managed all marketing & digital activity, as well as experiential / brand activations and sponsorship account management (Heineken, Absolut, V Energy) across Australia's biggest hospitality company's complete entertainment portfolio, including iconic nightclubs, live venues and bars including ivy, Pacha, Chinese Laundry, The Beresford, Establishment and more.

Sydney, Australia

MusicNSW exists to support the creative and economic expansion of the contemporary musicindustry. My role encompassed the development and implementation of effect project planning,strategic marketing and partnership acquisition, financial planning and resource development of the Indent project - the biggest youth music network in Australia.Major projects included annual regional tours, founding the youth music conference 'FEEDBACK' at VIVID Sydney, annual experimental music festival 'Sound Summit' and administering multiple event grants across the state.

Host of a weekly drive-time (3-6pm) radio show on Australia's leading community broadcaster (250, 000 + listeners / week). Programmed music, liaised with label reps, reported on news, managed digital andsocial marketing, presented Sydney gig and culture guides.On-air interviews with over 80 Australian and international artists and personalities.

Overseeing all marketing, web development and PR for festivals, product launches, industry events and exhibitions.Our flagship product was boutique music festival Changing Lanes, featuring Australia's best up-and-coming talent: Tame Impala, PVT, Gareth Liddiard, Lanie Lane, Kira Puru, Big Scary, Spit Syndicate and many more.

Sydney, Australia

Naked is an award winning advertising / strategic communications agency. Clients include Sony, 42Below Vodka, Coca-Cola, Telstra. I had a diverse role which included social media community management, marketing and selling custom event spaces to potential clients, overseeing operations for events, strategic communications brainstorms, producing content for client presentations, copywriting, facilitating consumer insight sessions, market research and analysis.

Master Of Arts (M.A.), Media Practice

Bachelor Of Arts (B.A.), Psychology And Sociology

Education record