All around marketing experience, managing for 5 years the marketing and communications department of one of the largest and fastest growing contract catering companies in Greece (Gefsinus). • In depth experience of PR actions in the luxury industry, coordinating for 7 years PR & Media activities at a top luxury brand (Cartier) in Greece and Turkey. • Wide insight in the high-end clientele in Greece, organising Members Relations and Events at one of the most prestigious private clubs in Greece (TATOI Club).
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Sales And Marketing ManagerLivewiseGreece -
Sales & Marketing ManagerLivewise Sep 2020 - PresentAthens, Attiki, Greece -
Marketing & Events ManagerAlegria Villa Mykonos Jan 2020 - Jun 2020Greece -
Marketing ManagerGefsinus Aug 2014 - Dec 2019Greece• Fully responsible for the company’s Marketing Department which within the 5 years was created from scratch and was developed within a rapidly growing company with turnover rising from 18M Euro to 42M Euro. •Directly responsible for the enhancement of brand image, the development and implementation of the marketing plan, the trade marketing strategy and the coordination of all marketing, communication & in-store actions within a network of 120 stores nationwide.•Closely cooperated with the board, the sales and product development teams, while handling all external communication partners including advertising agencies and media companies. Managed the company’s on-line media channels (including company’s site, social media) and handled the development from scratch of a new innovative mobile app.•Coordinated and evaluated various promotion campaigns while overviewing the store network ensuring proper in-store brand and product image including participation to the design process of new in-store ambience experience.•Monitored consumer trends and competition while participating in multiple CSR and training activities, educating and motivating internal stakeholders. -
Members Relations & Events CoordinatorTatoi Club Feb 2013 - Sep 2014Varibobi• In charge of planning and coordinating the Club’s events reporting to the Club’s Commercial Director, while handling the company’s CRM and in house media actions.• Participated to the development of the company’s member’s services strategy, while handling the implementation of all activities connected with the communication and information needs of the Club’s premium clients. -
Marketing CoordinatorValuecom Jul 2012 - Dec 2013Athens, Greece•In charge of handling the company’s new business development reporting to the Marketing Director.• Responsible for the planning and implementation of product launch campaigns and internal events for Shiseido and Essie while developing relations with key accounts. -
Pr & Media Manager Greece, Turkey & CyprusCartier Oct 2005 - Jul 2012• Participated to the development and implementation of the company’s communication plan, reporting to the Communications Director while handling relations with media partners and the company’s international media department.• Handled the coordination of various high-profile events, in cooperation with external partners and in line with the international company strategy and guidelines.• Directly assisted to the enhancement of the brand image in Greece and Turkey, while the company grew rapidly with turnover increasing from 20M Euro to 35M Euro with the establishment of the Turkey subsidiary and its integration to the Greece & Turkey structure. -
Estee LauderSephora Jun 2004 - Dec 2004Full Control of the daily salesPromote the sales areaDevelop the sales activity
Chrysa Dasyra Skills
Chrysa Dasyra Education Details
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Communications
Frequently Asked Questions about Chrysa Dasyra
What company does Chrysa Dasyra work for?
Chrysa Dasyra works for Livewise
What is Chrysa Dasyra's role at the current company?
Chrysa Dasyra's current role is Sales and Marketing Manager.
What schools did Chrysa Dasyra attend?
Chrysa Dasyra attended The American College Of Greece.
What are some of Chrysa Dasyra's interests?
Chrysa Dasyra has interest in International Daily Inspirations, Fashion Trends And Sports.
What skills is Chrysa Dasyra known for?
Chrysa Dasyra has skills like Media Relations, Public Relations, Event Management, Press Releases, Advertising, Media Planning, Corporate Communications, Social Media, Marketing Strategy, Marketing Communications, Television, Editing.
Who are Chrysa Dasyra's colleagues?
Chrysa Dasyra's colleagues are Maria Kalo, Eleni Rafailia Filippopoulou, Semeli-Dimitra Schoina, Arsenis Pontikidis, Marinos Kalligas, Athanasios Georgiopoulos, Anna Prokopiou.
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