Consulting Creative Director:Unicef. Bridge Fund (Current). Saving children's lives through investment. https://www.youtube.com/watch?v=VtRuE0qc-b8Rand Diamond (Current). China: Brand marketing / retail imaging. Australia: Brand image support. US: Global marketing / creative strategy / brand imaging.Creative Director/Art Director Citizen Watch Company US market (2002-2012): Citizen UNSTOPPABLE Campaign, Print/TV/Web and collateral featuring Citizen Eco-Drive Watches with: Eli Manning, Matt Kenseth, Paula Creamer and other top performers. During this period, Citizen became the biggest watch brand in the USA with one in every three watches sold a Citizen. Additional previous assignments for: New School, Imtech Graphics, B'nai B'rith, Thai Airways, Monarch Resources and Life, MCM Luggage, NYC Sister Cities, American Ballet Theater, Vivid Diamonds.Global Creative Director Movado Group Inc. (1980-2001). Creative direction for all MGI’s advertising/design (all media) including Movado Watches, Movado Retail Stores and Corporate image. The Movado watch brand, with sales of $3.5 million at the onset of Davidson’s involvement, topped $200 million in fiscal 2000. Davidson has been credited with a key role in the success of the brand's imaging, sales and outstanding Corporate growth. Department Chairman / Professor at the prestigious Art Center College of Design (1976-1980) for Advertising and Graphics majors. Updated the culture and curriculum of the programs by incorporating marketing techniques, research and media into creative assignments. Art Director>Supervisor, NW Ayer Advertising (1965-1976). Accounts included: AT&T all divisions, DuPont House Paint/Teflon/textiles, DeBeers Diamonds, Grace Corp, Newsweek, Econ Labs, Bryers/Sealtest Ice Cream and Yogurt, American Heritage Foundation, The Ad Council.Graduated Art Center College of Design (1964): Advertising Design Major.
Listed skills include Art Direction, Creative Direction, Creative Strategy, Graphic Design, and 16 others.