Chuck Houk Email & Phone Number

Cleveland, Ohio, United States

Proven Performance Solutions is on a mission to help business leaders achieve extraordinary outcomes through monthly discipline and the cultivation of a powerful work culture rooted in integrity, respect, and trust. We accomplish this by teaching proven performance techniques that we personally used to run a highly profitable business for nearly 20 years. Our approach begins with listening carefully to our client’s vision for their business and ends with implementing solutions that stick. Proven Performance Solutions is based in Cleveland, OH and is owned by Ray Lapeus and Chuck Houk, each having 50% ownership of the business. Ray is a finance and accounting expert with over 35 years of experience. Chuck is a business leader with over 35 years of sales, marketing and general management experience. Together Ray and Chuck successfully led a strategic business unit of a Fortune 500 company.

Cleveland, Ohio, United States

Cleveland/Akron, Ohio Area

Held P&L responsibility for Tremco CSW Division with 15 direct reports, 1,500 employees including Sales & Marketing, Manufacturing Operations, Supply Chain, Purchasing, Technical Services, Research & Development, Strategy & Business Development, Finance, Human Resources, and dotted line to corporate Legal and Business Systems. Directed CPG International responsible for Asia Pacific, India, Brazil, Middle East, & Africa. Reported to Group President of Tremco CPG.• Remained profitable, maintained customer service levels, and gained market share by leading through increased communication and transparency during great recession, COVID, and supply chain crisis.• Developed strong relationships with customers through in-person visits and aligned value creation to meet customer requirements. • Established Business Development team to drive growth through strategic acquisitions (6), global partnerships, and private label opportunities. • Partnered with Human Resources to establish a candid, transparent, and trusting culture.• Established succession planning, professional development initiatives, and community outreach programs including emerging leader program, adult learning curriculum, role rotation, and the Rising Stars Program resulting in an engaged workforce and bench of future leaders.

Cleveland/Akron, Ohio Area

Directed Sales & Marketing, Manufacturing Operations, Supply Chain, Purchasing, Technical Services, Research & Development, Strategy & Business Development, and Finance through 8 direct reports and 500 people. Reported to division President of Tremco CSW.• Supported the successful acquisition and integration of 3 companies.• Integrated the US and Canadian sales organizations into one strategic business group.• Established disciplined use of a monthly Balanced Scorecard Meeting with KPI reviews.• Launched annual spring strategy meeting creating a focused and energized culture.

Development role for future president position responsible for building Marketing & Business Development function. Designed strategy and future growth plan for the business. Led 6 professionals.• Created business plan and secured approval and funding for growth plan that included:o Formalized Business Development program including acquisitions, partnerships, and private label.o Formalized Marketing Department including analytics, marketing communications, and branding.o Shifted Sales mindset from products to wholistic building solutions.

United States

Managed Sales through Field Sales Teams with up to 12 direct reports and 200+ specialty distributors across the US. • Led through strategic sales organizational change from individual sales territory focus to regional sales structure based on market study outcome.• Developed a new compensation model aligning sales efforts with corporate strategy and regional customer needs.• Expanded Subject Matter Expert, SME, sales roles specific to architects, engineers, and contractors promoting products for inclusion in RFP’s and specifications creating value and differentiation in the market.

Cleveland, Ohio

Led Marketing and Architectural Programs through 4 direct reports.• Established brand differentiation and launched several new products.• Grew business into Asia Pacific, Middle East, and Mexico.• Initiated partnership with industry associations and developed distributor training programs.

St. Louis, Mo

Boston, Ma

Bachelor'S Degree, Business Administration And Management, General

Activities and Societies: BWU Football Team BWU Track & Field Team Alpha Tau Omega Fraternity

Accelerating Sales Force Performance, Selling Skills And Sales Operations

The General Management Program

Business Marketing Strategy, Marketing Strategy