Chuck Goding

Chuck Goding Email and Phone Number

Director of Strategic Marketing @ Solarcraft, Inc.
Chicago, IL, US
Chuck Goding's Location
Chicago, Illinois, United States, United States
Chuck Goding's Contact Details

Chuck Goding personal email

n/a
About Chuck Goding

Hands-on, conceptual and strategic-thinking creative, who has consulted and worked for 25+ years with national and international companies in the healthcare and medical device/supply industry. As anenergizing force that cultivates a collaborative approach, I translate ideas into brand identity, marketing communications, and creative solutions that are unique, compelling and action oriented. I thrive on the creative process and work intensely to produce innovative results backed by high emotional intelligence.

Chuck Goding's Current Company Details
Solarcraft, Inc.

Solarcraft, Inc.

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Director of Strategic Marketing
Chicago, IL, US
Website:
solarcraft.net
Employees:
67
Chuck Goding Work Experience Details
  • Solarcraft, Inc.
    Director Of Strategic Marketing
    Solarcraft, Inc.
    Chicago, Il, Us
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  • Freelance
    Executive Creative Director / Consultant
    Freelance Sep 2023 - Present
    Chicago, Illinois, United States
    Conceptualize, design and produce projects to support client’s strategic goals that areconsistent with brand guidelines and marketing objectives for pharmaceutical, exhibit/trade show, medical association, marketing, YouTube channel clientele and more.
  • Arjo
    Senior Marcom Manager / Creative Director
    Arjo Dec 2011 - Sep 2023
    Addison, Il
    *Developed and led integrated multi-channel marketing campaigns (eblasts, blogs, whitepapers,videos, social media, web), which historically average a 20%+ MQL to SQL conversion rate.* Orchestrated and directed Arjo's annual North American Sales & Service Meeting,($750K-$1.8M expenditure, based on number of attendees). Developed overarching themes inalignment with global and North American company strategy and meeting location, directionand coordination of all general session events including opening and closing sessions,staging, and evening events, from 2012 to present.* Instituted a fully integrated platform of sales and clinical collateral and presentations with unifiedmessaging and branding for Arjo’s clinical education and consulting program; outpaced 2015 salesover prior fiscal year by over 23%.* Comprehensive knowledge and expertise regarding Intellectual Property (IP), as well as extensiveFDA regulations for Class 1 and 2 medical devices.
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  • Freelance/Contract Design
    Creative Director / Consultant
    Freelance/Contract Design Jun 2010 - Dec 2011
    Chicago, Illinois
    *Created an interactive capabilities piece for a national medical litigation illustration company which resulted in the acquisition of four new $100K - $1M clients within the first two months of release.*Conceptualized, designed and produced projects to support client’s strategic goals that were consistent with brand guidelines and marketing objectives.
  • Professional Medical, Inc.
    Director Of Strategic Marketing / Creative Director
    Professional Medical, Inc. Aug 2009 - Jun 2010
    New Lenox, Illinois
    *Conceptualized and directed the company’s first large-scale trade show booth, including custom-fabricated furniture and multimedia presentations that generated an increase in foot traffic by over 400% and yielded over $10M in show-related sales.*Orchestrated an integrated marketing strategy and cohesive brand redesign, consisting of a weekly e-newsletter, upgraded website, eblasts, blogs, social media, quarterly magazine – increased company awareness and sales opportunities by 340% over year prior.*Expanded existing team of five to nine by recruiting a copywriter/social media manager, web/digital designer, and two art directors.
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  • Medline Industries, Inc.
    Senior Art Director / Creative Director
    Medline Industries, Inc. Jun 2005 - Aug 2009
    Mundelein, Illinois
    *Conceptualized and directed Medline’s corporate rebrand. Developed brand standards and guidelines for collateral, website, and packaging.*Developed and designed an Advanced Wound Care Educational Program Kit (Compass F314), which was wholly responsible for securing an exclusive 34 facility nursing home group, and a 630% gain in sales overall.*Branded the Personal Care (incontinence) Division (e.g. catalogs, ads, collateral, educational programs), resulting in the division receiving GHX’s (formerly HPIS) “2006 Best In Class Award” for “highest year-over-year market share increase.”*Designed and directed an introductory mini-catalog for a new high-end textile line (Feels Like Home), which drove $650K in sales in the first three months alone.*Instrumental in the planning, restructuring and growth of the in-house marketing and creative department to better serve the burgeoning needs of the organization; significantly increased levels of efficiency and accountability as a result.
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  • Route 3
    Creative Director
    Route 3 Apr 2000 - Jun 2005
    Phoenix, Arizona & Chicago, Illinois
    *Created a nationwide tourism ad campaign for the City of Chandler, AZ – credited with increasing overall tourism by more than 150%.*Created an innovative means to obtain restaurant patron data for the Phoenix Hard Rock Cafe, in the form of a Mad-Lib inspired “Personal(ity) Ad” – dramatically increased data collection by over 300%.*Designed and implemented a fully interchangeable tradeshow exhibit program (to be utilized internationally) by The Thunderbird International Graduate School – responsible for increasing foot traffic by over 130%.clientsCities West Publishing (Phoenix Home & Garden, Scottsdale Scene magazines), City of Chandler, Hard Rock Cafe (Phoenix), Hartnett Publications (SportsArizona magazine), International Academy of Design & Technology (Pittsburgh, PA), Katharine Gibbs Schools (Boston, NYC, Philadelphia), Market Direct, NeoPlanet, Phoenix Newspapers Inc. (the Arizona Republic), Play & Leisure, Scottsdale Culinary Institute, Thunderbird Balloon Classic, Thunderbird – The American Graduate School of International Management, Western Culinary Institute (Portland, OR)
  • Smarthealth, Inc.
    Sr. Art Director
    Smarthealth, Inc. Aug 1997 - Apr 2000
    Phoenix, Arizona
    *Successfully managed and directed a “preview presentation” of new medical glove boxes and coordinated collateral material for SmartCare; completed one month’s worth of work in less than 1.5 weeks – awarded a $13 million contract by Premier Hospital Network as direct result.*Directed and coordinated a complete redesign of packaging for 40 medical glove boxes; completed in less than two months at 20% below budget.*Formulated and implemented all processes/procedures for newly-created SellSmart (real estate) “personalized” product division – created + established all product templates/formats/operating procedures, artwork guidelines (for submission of logos/photos by customers) and trained CSRs (re: such) – won a “Peak Performer” award for my efforts.*Awarded “Recognition of Excellence” for exceedingly high recall/response rates (compiled by Baxter Research Corp.) by AORN magazine in 1998 – for ElastyLite™ glove ad design.*Assumed a major role in a voluntary “peer recognition” program (Peak Performer committee) while at SmartHealth; regularly prepared presentations and spoke before the entire company (280+ employees) honoring other’s performance.
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Chuck Goding Skills

Adobe Acrobat Adobe Creative Suite Quarkxpress Microsoft Excel Microsoft Word Filemaker Pro Logo Design Marketing Graphic Design Photoshop Graphics Advertising Marketing Communications Art Direction Creative Direction Sales Strategic Planning Corporate Identity Filemaker Strategy Management Copywriting Leadership Brand Development Brand Management Corporate Branding Branding And Identity Team Management Project Management Program Management Event Management Event Planning Marketing Strategy

Chuck Goding Education Details

Frequently Asked Questions about Chuck Goding

What company does Chuck Goding work for?

Chuck Goding works for Solarcraft, Inc.

What is Chuck Goding's role at the current company?

Chuck Goding's current role is Director of Strategic Marketing.

What is Chuck Goding's email address?

Chuck Goding's email address is ch****@****igh.com

What is Chuck Goding's direct phone number?

Chuck Goding's direct phone number is +130367*****

What schools did Chuck Goding attend?

Chuck Goding attended University Of Illinois Urbana-Champaign, York Community High School.

What are some of Chuck Goding's interests?

Chuck Goding has interest in Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare, Arts And Culture, Health.

What skills is Chuck Goding known for?

Chuck Goding has skills like Adobe Acrobat, Adobe Creative Suite, Quarkxpress, Microsoft Excel, Microsoft Word, Filemaker Pro, Logo Design, Marketing, Graphic Design, Photoshop, Graphics, Advertising.

Who are Chuck Goding's colleagues?

Chuck Goding's colleagues are Daniel Nguyen, Rigoberto Everett, Stephen Scanlan, Scott Milbourn, Rj Ruiz, Noah Parker, Don Haun.

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