Advertising 341, Journalism 219, Intro to Audio Production, Mass Communications instructor.

I coach a team of seasoned professionals, whose main goal is to ensure the success of their clients. Through Radio Advertising, the team is able to help local and regional businesses not just survive, but to thrive!

"Recruiting qualified candidates keeps getting tougher...according to Manpower, 49% of companies surveyed in 2012 said they could not find quality candidates...and that was a national survey when the US had a 7.5% unemployment rate! The best thing about radio is that it's a direct pipeline to the passive job seekers...the ones who are working and not looking. 70%-80% of the people hearing your recruitment messages are employed! Radio gets the results of a headhunter WITHOUT the headhunter price tag! The reason that's important is that over 50% of the people that apply, don't hear the ad...their friends do! Social networking at it's best! Radio reaches 93% of American each week...and average of 2 hours a day! Compare that to newspaper which is now down to 39% readership, and most of the readers are 65 and older! Radio also allows you to talk to people AT work. According to Neilson, our rating service, 65% of American have a radio available to them at work! We have an 80%-90% success rate with our clients...not only finding better qualified candidates, but also lowering turnover by recognizing your best employees in the same ads that you recruit with. It creates massive employee morale! And when you look at turnover surveys,, the #1 and #2 reason of why I left the company is...under recognized or under appreciated. That is a fixable situation and that exactly what this program does! Most companies lower turnover 25%-50% in one year...without spending a penny more than they normally spend on recruitment! It's not about spending more money, it's about spending it smarter. We write the ads for you and produce them...there's no cost to that. The only thing you pay for is it air your commercials...that's it! We normally ask most companies 2 questions before we begin. First, what's your annual recruitment budget and second, what part of that expenditure is not generating a significant response.

District Communication Officer for Southeastern Ohio. Responsible for 54 Rotary Clubs communications and internet activity.