1. Oversee the development and implementation of comprehensive business strategies to drive growth and profitability of the agency. 2. Oversee day-to-day operations, ensuring seamless execution and optimal resource allocation.3. Drive profit and loss, making data-driven decisions to maximize revenue and minimize costs.4. Spearheaded initiatives to drive business expansion, exploring new markets and opportunities.5. Oversee and manage high-performing teams, fostering innovation, collaboration, and professional development.Brands Managed:Led and managed the project teams responsible for the execution of innovative digital marketing strategies for diverse clients across FMCG: Sweet Nutrition, BAMA Mayonnaise, Gino, ONGA, Jumbo, AlomoFinancials: FCMB, Coronation Assurance, LASACOTelco: BTel NigeriaStartups: 5MG LimitedOil and Gas: MRS LimitedEdtech: EdvestFashion industries: Scqueeze by SheyeGovernment and Non-Governmental: LAMATAdriving brand awareness, lead generation, and conversions for the clients above and exceeding their expectations.Built and maintained strong relationships with clients, understanding their unique needs and delivering tailored solutions.

Oversee the day-to-day operations of the product development and Marketing team.

- Conduct in-depth research and analysis to gain comprehensive context for marketing communication strategies, resulting in highly effective campaigns.- Developing market penetration and positioning strategies by thoroughly researching and understanding clients' products and services.- Analyze consumer behavior, trends, and insights to drive targeted messaging and engagement, maximizing campaign impact.- Lead the development and execution of integrated marketing communications campaigns, ensuring seamless and consistent brand messaging across multiple channels.- Creating compelling Expressions of Interest (EOI), pitch presentations, technical proposals, and other client-facing materials to secure new business opportunities.- Lead client pitches, presentations, and strategy sessions, providing expert guidance on brand, advertising, and business strategies and maximizing client satisfaction.- Monitoring and evaluation of campaign performance, leveraging data-driven insights to optimize strategies and drive continuous improvement.Some Notable Projects and Brands I've worked on in the past +5 years:Alomo Bitters: Award-winning "Baba Na Baba" campaign, resulting in a significant increase in brand awareness and sales.EU Delegation to Nigeria: Solar Energy Awareness and Adoption Campaign, driving widespread awareness and a positive perception of renewable energy solutions.Signal Alliance Technology Holding (SATH): Identity refresh campaign, elevating the company's market positioning and driving customer acquisition.Wema Bank: Highly successful "5 for 5" promo campaign, resulting in a surge in customer engagement and revenue.Leadway Insurance, African Alliance, FBNQuest Trustees, and Management, LAMATA LSTMP II Project, Palton Morgan "The Meadows Project," Coronation FD, Enterprise Life Insurance, Toyota Nigeria, Vetiva.

I oversee growth and active digital presence of brands in the ever competitive digital landscape through1. Gaining a comprehensive context for digital marketing communication strategies by analyzing a wide range of product, market and consumer information in detail.2. Researching the client’s product or service to be advertised and thus generate market penetration or positioning strategy.3. Consumer behavior, trends, and insights analysis4. Development and execution of an digital marketing communications campaign.5. Lead client pitches, presentations, client’s advertising strategy session.

Collaborated with the Chief Operating Manager in developing and implementing highly effective Standard Operating Procedures (SOPs) for the agency, resulting in a remarkable boost in productivity and seamless daily operations. Collaborated and coordinated projects across various departments including Tech, Campaign, and SEO, I successfully managed and oversaw projects for our esteemed clients.To ensure optimal performance and timely project delivery, I implemented a comprehensive sprint system encompassing daily, weekly, monthly, and quarterly cycles. This meticulous approach enabled our team to consistently achieve efficiency and effectiveness in meeting project timelines, leaving a lasting impression on our clients.Managed successful campaigns for renowned brands such as Mixta Africa. Notably, projects like Lagos New Town, Marula Park, Mixta Vest, and Adiva saw an extraordinary 200% surge in web searches, catapulting these brands to new heights. Led and managed the digital team responsible for the flagship brand international brewery (AbInbev), Hero Lager. From devising innovative campaign strategies to ideating and developing compelling content, I ensured flawless execution and seamless community management throughout the Igba Boi Hero Campaign.Recognizing the need for fresh and engaging social media management, I introduced captivating content pillars including "Guess Who," "Today in Culture," and "Ututu Oma with Osuofia." These initiatives not only captivated our target audience but also reinforced the brand's image and fostered a sense of connection and engagement. As a testament to our exceptional performance and the tangible results achieved, the agency's probation status on the account was transformed into a retainer.

Trained in all aspects of Digital Marketing, Marketing & Advertising with keen Interest in Brand Management, Business Process Design and Strategy, Data Analysis, Content Creation, Storytelling and Web Development.

Assisted with the development of awareness and outreach programs focused on specific groups and health concerns. Supported the development and execution of special community events. Conducted needs' assessments and referred clients to financial, medical, social and community assistance and services. Recording of immunizations dates and vaccines given into the national immunization register and tallying of the appropriate vaccine given on the vaccine tally sheet

Pre-test counselling/informationHIV testingPost-test counsellingFollow up counselling and referral for care and support. Correlation of statistics at the end of each month of clients tested at the clinic and result findings for a sister partner at the hospital (FHI 360).

1. Created and implemented programs, policies, and procedures that were designed to effectively reduce or eliminate injuries and hazards in the workplace. 2. Examined hazardous incidents and accidents to uncover the causes and provided corrective actions. 3. Responded to emergency situations in the most efficient, effective ways possible. 4. Coordinated fire drills, ensuring that they took place on a monthly basis for every work shift.