• Develop business opportunities to increase sales revenue and brand awareness in the US and EU markets.• Develop on-trend patio fabric which caters to client demands to gain orders from retailers.• Manage mass production to control quality and delivery time.

• Proposed actionable segmentation for a revolutionary new product based on behavioral responses and demographic information through data analysis• Decided potential variables driving a customer’s willingness to purchase the new product• Enacted the customized message about the product to the customers and Eye Care Professionals (ECP)

• Programmed and executed marketing strategy for the Middle East market, forecasted and allocated budget to support it, facilitating sales growth by 30% between 2017-2018.• Analyzed and selected influential and cost-effective YouTubers in the Middle East to cooperate with, bringing ROI of 200%.• Created a large amount of exposure for MSI through long-term cooperation with internet celebrities producing an average view of 25K MSI product videos.• Persuaded the most… Show more • Programmed and executed marketing strategy for the Middle East market, forecasted and allocated budget to support it, facilitating sales growth by 30% between 2017-2018.• Analyzed and selected influential and cost-effective YouTubers in the Middle East to cooperate with, bringing ROI of 200%.• Created a large amount of exposure for MSI through long-term cooperation with internet celebrities producing an average view of 25K MSI product videos.• Persuaded the most popular game developer PUBG to cooperate with MSI and initialed user-generated content campaign and resulted in 172 videos being uploaded from gamers.• Launch PUBG influencer campaign through collaborating with regional MSI marketing representatives consisting of 15 people, bringing 46.4k engagement and $101k earn media value. Show less