Held responsible for the overall marketing activities of 8 different conferences/forums:Increased awareness about each conference by developing and deploying effective email campaigns using MailpoetSecured partnerships for each event by identifying, reaching out to and negotiating with media partners on contra deals or mutual agreementsEnsured full delivery of both media partners' and BIS Group’s contracted obligations by producing targeted deliverables (banners, press releases, etc.)Oversaw 10+ freelancers working on generating the right leadsInformed the public of newest agenda by posting regular content updates to company website and 8 microsites via CMSs (i.e WordPress)Ensured PPC and SEO efforts generating maximum ROIs through providing feedbacks to external digital marketing agenciesManaged all online social media presence (20+ twitter accounts, 2 Linkedin, 1 Facebook)

Part time Lead generation- assisted business development manager in gathering and verifying contact information for potential clients/companies in china Translation - translate documents from English to chinese

Responded to customer requests and questions regarding services, products and account informationAnswered a high volume of calls, emails and instant chat messages from customers and maintain a quick response rate with highest standardsEstablished and maintained effective working relationships with co-workers, supervisors and customers

worked on an Ad hoc project moderating and judging online contest entries for a client’s online campaign

Account Services

Led a student team of 16 people to create an IMC campaign that meets the goals and objectives of AT&T; Ensured all campaign activity is delivered on time and within the allocated budget by managing program timeline and maintaining an expense log; Coordinated weekly team meetings and reported progress to client via conference calls and weekly status reports; Promoted AT&T as an employer of choice by increasing campus’s awareness about their career developmental programs by 27 %.

Assisted kitchen staff in providing quality foods and services to students; Maintained clean and sanitary environment by regularly wearing student uniform to work, replacing gloves, wiping tables and counters; Restocked foods and responded to customer requests,questions and concerns.

Engaged more than 200 students at the U of I campus to raise awareness for the Windows 8 brand;Conducted 40 hands-on, peer-to-peer trials of Windows 8 each week of the program for four consecutive weeks; Circulated marketing materials and promotional items to keep students interested in learning more about the brand.

Contributed to the execution of an integrated marketing communications campaign to increase purchase consideration of the 2013 Honda Civic Sedan among the Generation Y target market utilizing a $3,000 budget; Participated in weekly meetings and brainstormed strategy ideas with eight other team members; Secured proper permits, authorizations, insurance and resources for campaign tactics by submitting applications and communicating with five local businesses in the Champaign area.

Worked with elementary students in small groups of 3 to 4 to help develop their basic math and reading skills; Aided teachers in executing lesson plans and solving conflicts among these children; Built rapport with them and set a good example for proper behaviors and conducts.

Gained general knowledge about filmmaking and the use of video equipments; Completed several short group projects using the Adobe Premiere.