Product Manager
Currentnapolke.ru is a fast-growing B2B/B2C food marketplace in Russia with over 5000 daily users (mainly SMEs).– Currently responsible for suppliers’ experience and growth, the display of catalog and promo solutions– Owned the development of mobile apps (iOS, Android) resulting in 12 p.p. increase in cart-to-order conversion rate and a more than 100% increase in the usage of filters– Improved the process of collecting customer feedback after deliveries (% of orders with feedback rose from 2 to 20%)– Reduced customer support inquiries by organizing notifications about order delivery status updates. Organized the system of collecting shipping statuses from suppliers– Reduced losses in turnover from order cancellations and short deliveries by implementing a motivational system for suppliers that encourages them to improve the quality of their services – Implemented new promotion solutions for suppliers that increased the turnover in specific product categories– Created a company-wide knowledge base that is actively used for onboarding purposes and day-to-day reference