Ciera Reed Email & Phone Number

Berkeley, California, United States

Berkeley, California, United States

• Collaborated with professional, minor league, and collegiate sports teams to develop and implement innovative business strategies. • Conducted in-depth market research and data analysis to inform decision-making in various areas of sports business. • Created comprehensive reports and presentations on emerging trends and opportunities in the sports industry. • Analyzed demographic data and consumer behavior to optimize fan engagement and marketing efforts for Cal Women’s Basketball.

Berkeley, California, United States

• Assisted with closing out job postings across multiple recruitment platforms• Verified completion of hiring processes for open positions• Updated applicant tracking system (ATS) with final candidate statuses• Supported talent acquisition team with administrative tasks related to job closures

Berkeley, California, United States

• Contribute to the planning and execution of marketing and digital media efforts through social media, email, and the web for Cal football, volleyball, men’s and women’s basketball, baseball, softball, and gymnastics. • Oversee the FanMaker loyalty program, manage high-energy marketing locations and post-game fan experiences at Cal Athletics home events, manage the day-to-day engagement and content creation for The Bench social media accounts, and support digital media staff with providing live coverage for Cal Athletics home events.

Department Of African American Studies

• Digitized 500+ sensitive files by scanning, downloading, and filing using Google Drive for the entire African American Studies Department from 2003-2016.• Processed invoices, purchase orders, and expense reports with a high degree of accuracy and efficiency.• Provided comprehensive administrative support to the office, including managing phone calls, emails, and scheduling appointments to ensure efficient office operations.• Utilized Adobe Creative Cloud to facilitate the electronic signing of important documents, streamlining approval processes and reducing the need for physical paperwork.

Berkeley, California, United States

• Led visual branding efforts using Canva. • Created cohesive and professional design templates for social media posts, event flyers, and presentations. • Trained fellow members on Canva basics, empowering them to contribute to the organization's visual content. • Collaborated with executive board to align visual content with the association's mission and goals.

Berkeley, California, United States

• Attended weekly club meetings to discuss topics related to careers, networking, personal branding, and professional development for Black students.• Participated in professional development talks hosted by the club, featuring guest speakers from various industries providing career advice and insights.• Networked with club alumni, professors, and Black professionals from diverse backgrounds at networking events and career fairs, exchanging contact information and discussing career interests.

Los Angeles, California, United States

• Provide pro-bono consulting services to the small business owner including advising on business growth strategies, digital marketing, and brand-building initiatives• Crafted visual designs and brand messaging elements for consistency across digital advertising and marketing platforms. • Grew the business by 1,000 followers.

Berkeley, California, United States

• Ensured the safety and security of students, staff, and visitors by patrolling 6 assigned residential areas and promptly responding to security concerns, emergencies, and alarms.• Controlled access to residence halls, verifying the identification of individuals entering the premises and ensuring only authorized personnel gained entry.• Recruited 3 students to fill open security monitor roles.

Los Angeles, California, United States

• Met with active law student mentors every Thursday. • Attended classes taught by law students, alumni, and/or other guest attorneys who have trial expertise. • Learned the basic legal principles required to act as attorneys and witnesses in a mock trial. • Participated 2 years in a row.

Bachelor Of Arts - Ba, Sociology, Third Year Undergraduate

Activities and Societies: Delta Sigma Theta Sorority, Inc. (Corresponding/Recording Secretary) Haas Undergraduate Black Business.

Dual Enrollment

Completed coursework in Business Administration, Child Development, Health, and Sociology

4.5/4.0

Activities and Societies: Black Student Union Board Class of 2022 Treasurer Drill Team Captain National Honors Society Fundraising.