Cindy Kopazna Email & Phone Number

Product Marketing and Project Management Support

The SUBWAY® brand is the world's largest submarine sandwich chain with more than 40,000 locations around the world. Through increased responsibilities and duties, executed key company initiatives for national calendar consideration, from concept to market testing. Collaborated with cross-functional teams from innovation, culinary, operations, insights, and marketing. Guided food techs and category managers on new product specifications. Enlisted supply chain and demand planning teams on new ingredient forecasts. Advised leadership team on operational execution as well as key performance indicators. Capitalized on learnings from qualitative and quantitative research.Key company initiatives and projects include: • Executed exclusive partnership opportunity with Halo Top® Creamery to be first to market, best in class and only restaurant chain to offer a better-for-you handspun milkshake, reducing equipment costs 20% by leveraging learnings from initial testing. • Led cross-functional team to successfully introduce hot toasted subs and install toaster ovens in 20,000 restaurants in North America, changing strategic brand direction that drove traffic, increased franchisee profitability and eliminated competition. • Supported Signature Wrap platform from inception as a field generated new product idea in Maine to permanent US menu offering, achieving double digit percentages in product mix. • Led national brand activation team to promote Ultimate Cheesy Garlic Bread sandwich line in 24,000 US restaurants, bringing industry-leading food innovation to market that brought about positive traffic and increased profits.

Graduate Certificate, Project Management

Bachelor Of Science - Bs