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As the President and CEO, DecoPac, I drive our vision to bring celebrations to life through cake. Recognized as a global business transformer driven to change the world through products that strengthen celebrations and relationships, I am responsible for delivering profitable revenue growth for DecoPac globally.A trailblazer in digital technology, I have created new businesses leveraging integrated technologies that have driven exponential growth.My career has been focused on driving transformation, innovation, and growth in technology, entertainment, and consumer goods industries.Prior to joining DecoPac I spent 20 years at Hallmark, leading global businesses through periods of growth, transformation, and change. I have also held business and technology leadership assignments at McCaw Cellular Communications, Sprint Telemedia and Aspen Marketing Group where I drove new market growth through technology enabled consumer experiences. Growing up the oldest in a large family in the Midwest, I learned the value of teamwork and leadership and the vital dependence of both. I care about people and crave competition to change businesses for good.
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Chief Executive OfficerDecopac, Inc.Saint Paul, Mn, Us
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Director Board Of DirectorsNellson Feb 2023 - PresentAnaheim, Ca, Us -
Chief Executive OfficerDecopac, Inc. Oct 2020 - PresentAnoka, Mn, Us
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Member Board Of DirectorsIddba Oct 2020 - PresentMadison, Wi, Us -
Director Board Of DirectorsKansas City Ballet Jan 2018 - PresentKansas City, Missouri, Us -
President, CeoHallmark Cards Jan 2018 - Oct 2020Kansas City, Missouri, UsPresident, CEO of Hallmark International, transforming the businesses, creating high performing teams that deliver superior results, and enabling the brand to deliver its promise to consumers through a deep understanding of insights and innovation, and an elevated consumer experience. Promoted from Co-CEO of Hallmark International.Our Vision: We will be the company that creates a more emotionally connected world by making a genuine difference in every life, every day.We Believe: • That our products and services must enrich people’s lives. • That creativity and quality – in our products, services and all that we do – are essential to our success. • That innovation in all areas of our business is essential to attaining and sustaining leadership. • That the people of Hallmark are our company’s most valuable resource. • That distinguished financial performance is imperative to accomplish our broader purpose. • That our private ownership must be preserved.We Value: Excellence in all we do. High standards of ethics and integrity. Caring and responsible corporate citizenship for Kansas City and for each community in which we operate. -
PresidentHallmark Cards Apr 2016 - Apr 2018Kansas City, Missouri, UsExecutive leadership of Hallmark Canada, growth engineer and product evangelist for everything Hallmark brings to Canadians who want to connect emotionally with people who are important in their lives. Delivered turn-around of Canadian business, resulting in 15% increase in market share in 2 years. Tactics were through comp-store growth, acquisition of new business, transformation of the cost structure, and establishing a unique value proposition for the Canadian consumer. Significant, material revenue and profit turn around.
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Vice President Hallmark Licensing, General Manager Hallmark JewelryHallmark Cards Apr 2012 - Apr 2016Kansas City, Missouri, UsExecutive management of Hallmark's licensing organization including license acquisition for character properties, music, entertainment, brands, and technology as well as licensing out of Hallmark's brands and intellectual property. Senior executive responsible for Hallmark Jewelry business. Increased profitability of licensed business by 14 points in 18 months. Extended Hallmark's business in jewelry through fine jewelry retailers ultimately launching Hallmark Diamonds into retail.
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Vice President Product InnovationHallmark Cards Nov 2008 - Apr 2012Kansas City, Missouri, UsLed product innovation and product development to deliver pipeline of new revenue growth for Hallmark's North America business. Launched Postage Paid Greetings, $90 million greeting card innovation in partnership with US Postal Service utilizing proprietary, pre-paid postage on Hallmark envelopes, video greeting cards, augmented reality greeting cards, and cards with QR codes that released entertainment experiences for the recipient. All of these innovations were rooted in the insight that people want to connect with people they care about in new, fun, unique ways. Led Kindness innovation platform, where we developed deep insights and understanding for the Hallmark brand in how people rely on Hallmark to help them express love, kindness, gratitude, care, and concern for others. This work resulted in some product outcomes, but primarily in brand partnerships with others like CaringBridge and various medical entities. Led Humor Innovation team, all product innovation for greeting cards, gift presentation, party goods--profitable, fun work during a tough recession.
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Vice President, Product DirectorHallmark Cards Oct 2006 - Nov 2008Kansas City, Missouri, UsExecutive management of Hallmark's Season Card business unit, responsible for all aspects of business P&L including product development and management, finance, creative, demand planning and inventory management, assortment planning, business model innovation, and long term strategic planning. Successfully grew business from $600 million profitable sales to $750 million in 2 years. Key levers were product innovation, strategic pricing, business process innovation, and technology enablement of season order planning logic.
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General ManagerHallmark Cards Jan 2003 - Oct 2006Kansas City, Missouri, UsExecutive management of Hallmark's business to business organization including product development, business development, e-commerce, creative, client service, P&L, and long term strategic planning for the business. Directed turn-around to deliver +20% revenue YOY, delivered sustainable, EBIT positive business and return to family shareholders. Restructure of business model included elimination of consulting practice and growth of B2B solutions core to Hallmark brand (greeting cards, gifts, gift packaging for employees and customers,) sold direct to businesses through direct sales force and through e-commerce initiative that delivered 100% growth YOY.
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Client Management DirectorHallmark Cards Jun 2001 - Jan 2003Kansas City, Missouri, UsManaging director of consulting practice that served external clients, teaching and enabling them in the art of emotion marketing in order to increase their customer loyalty and grow their business. Delivered 30% revenue growth annually through consulting practice, re-structured business model to increase profitability of business by +29%.
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Vice President, Business DevelopmentAspen Marketing Group Jan 1994 - Jan 2001Senior executive of business development and strategy and planning for top fortune 100 clients in the specialties of customer loyalty and interactive marketing. Delivered 50% revenue growth for consulting and technology engagements, EBITDA 3X rate of revenue growth, delivered 100% customer SAT scores for all client engagements during tenure. -
Staff DirectorSprint Jan 1991 - Jan 1994Overland Park, Kansas, UsStaff director responsible for business development, new product innovation, and client service for high-growth division of Sprint. Led team that developed custom, interactive technology solutions for consumer packaged goods and entertainment companies to deliver consumer loyalty and business productivity. The intellectual property and patents became the basis for enhanced multimedia and interactive products and services for Sprint's B2B and B2C markets. Revenue growth 100% YOY, capital IRR +25% -
Market Manager, Sales DirectorMccaw Cellular Jan 1987 - Jan 1990UsProgressive management positions while at McCaw/Cellular One in public relations, sales, marketing, and general management. Delivered revenue growth and exceeded cash flow objectives in every job, every year.
Cindy Hampton Skills
Cindy Hampton Education Details
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Baker UniversityBusiness Administration -
The London School Of Economics And Political Science (Lse)
Frequently Asked Questions about Cindy Hampton
What company does Cindy Hampton work for?
Cindy Hampton works for Decopac, Inc.
What is Cindy Hampton's role at the current company?
Cindy Hampton's current role is Chief Executive Officer.
What is Cindy Hampton's email address?
Cindy Hampton's email address is cm****@****ark.com
What is Cindy Hampton's direct phone number?
Cindy Hampton's direct phone number is (901)-682*****
What schools did Cindy Hampton attend?
Cindy Hampton attended Baker University, The London School Of Economics And Political Science (Lse).
What are some of Cindy Hampton's interests?
Cindy Hampton has interest in Children.
What skills is Cindy Hampton known for?
Cindy Hampton has skills like Product Development, Integrated Marketing, Business Development, Product Innovation, Product Marketing, Marketing, Crm, Customer Insight, Marketing Strategy, Cross Functional Team Leadership, Management, Sales.
Who are Cindy Hampton's colleagues?
Cindy Hampton's colleagues are Tina Steichen, Heather Ferguson, Vicki Kurtz, Amanda Kiner, Kim Saastamoinen, Kaitlyn Milliamne, Natalie Gellerman.
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