• Develops a network of alumni by identifying and training successful alumni willing to help recruit students; coordinating the network's activities.• Develops a profile of students attracted to the college by conducting research; interviewing applicants; designing questionnaires for current students; analyzing questionnaire results; conducting focus groups.• Evaluates recruitment techniques by determining the effectiveness of each recruitment technique used by admissions; discerning the appeal of admissions literature; defining the expectations of the college to be instilled in incoming students by the admissions staff.• Recruits students by visiting high schools; attending college nights; visiting community colleges and technological institutions.• Welcomes prospective students by processing paperwork; interviewing applicants; arranging and conducting campus tours; conducting follow-up activities such as letter writing and phone-calling campaigns.• Maintains recruiting operations by following policies and procedures; reporting needed changes.• Completes projects by identifying and implementing new technology and resources; redesigning systems.• Improves quality results by studying, evaluating, and re-designing processes; implementing changes.• Avoids legal challenges by complying with legal requirements.• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.• Enhances admissions department and school reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments