Cindy Smith Email & Phone Number

Using a content marketing strategy, the key focus of this role is around proposition, positioning and key message development, and translating those elements into print and online content via various marketing channels such as advertising, email, social media, event messaging, web, blogs, case studies, etc. Responsibilities include the following:1. Develop.

St. John's, NL

Responsibilities include the following: 1. Develop a B2B marketing strategy for satellite communications, targeting Oil & Gas, Mining and Utilities sectors in key regions across the globe2. Devise and implement marketing plans for all three sectors in line with business objectives3. Brief and manage advertising campaigns with external agencies from.

Account Manager Responsibilities (2008 - 2010)1. Key client contact for new project briefings and liaison to agency departments. 2. Initiate briefings; internal reviews; and lead client presentations.3. Motivate and inspire media and creative teams.4. Manage multi-media campaigns involving television, radio, print, outdoor, online/digital, as well as some.

Media Planning / Buying responsibilities included the following:1. Planned and bought media with a specific focus on print, radio, and outdoor.2. Conducted continuous market research to stay abreast of current market trends. 3. Managed client budget and developed media plans within budget. 4. Investigated various media options, analyzed, and presented.