Cinnamon Lindelow Email & Phone Number

Manhattan Beach, CA, US

• Deliver territory wholesale fashion consulting services, specializing in woman’s contemporary wholesale fashion, including specialty and department store growth strategies and merchandising.
• Deliver expertise to start up brands to develop business. Manage daily operations and client acquisition.
• Specializing in curating and connecting wholesale brands with upscale retailers appropriate for brands aesthetic. Increasing overall brand visibility and sales. Inclusive of specialty stores, large ecommerce sites as.
• Brand Building and Merchandising; working with brands to ensure consistency across all channels from early inception through production, while identifying market needs, misses, and category penetration.
• Able to analyze high-level business needs and assisting clients in implementing overarching holistic sales plans to achieve sales goals or to grow business to meet client’s needs. Inclusive of DTC, e-commerce growth.

Report directly to VP Domestic Sales and Merchandising; manage the firm’s largest account – Nordstrom. Handle 90+ Domestic doors, Ecommerce, Canada, and Trunk Club divisions; drive annual sales and profit plans. Track business results; analyze weekly retail reports and by-door financials. Orchestrate special appearances, runway events, galas, and trunk.

• Oversaw 200+ specialty store accounts; managed ready-to-wear (RTW) divisions and launched swim, maternity, and accessories. Cultivated business-by-door depth and new business. KEY RESULTS:
• Catapulted specialty store business to $4.2M annually.
• Outperformed expectations; increased development within a territory with flat projections.
• Lifted brand loyalty/aspiration in a saturated market.